What you'll learn
Explore related topics
This course includes:
Course content
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01-How to Access Buy Now Pay Later BNPL Options on Skool - SHARED05:00
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01-Upgrading Your School Membership to Premium with Buy Now Pay Later Options02:45
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01-Your Invitation- Profit Architecture 202631:41
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01-Your Invitation- Profit Architecture 202605:00
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02-Series Whats Working Now 20261:32:32
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02-Series Whats Working Now 202605:00
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03-Profit Architecture Preview04:59
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04-Activation Number Advanced Mindset27:01
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04-Activation Number Advanced Mindset03:19
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05-Sweet Spot Scale 1M from 1 Offer1:35:39
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05-Sweet Spot Scale 1M from 1 Offer05:00
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06-Async High Ticket Offer Design51:05
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06-Async High Ticket Offer Design04:14
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07-1M Launch Case Study1:02:25
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07-1M Launch Case Study05:00
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08-Cha-Ching Daily Sales System35:03
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08-Cha-Ching Daily Sales System02:36
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09-The Content is Right In Front Of You42:10
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09-The Content is Right In Front Of You05:00
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10-BONUS Training Next Steps1:45:32
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10-BONUS Training Next Steps05:00
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01-Prevent Fearless CEO Emails From Going To Spam00:49
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01-Welcome Read This First01:00
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02-Whats Included Where to Start23:42
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02-Whats Included Where to Start05:00
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03-Optional Choose Your 8-Week Path28:55
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03-Optional Choose Your 8-Week Path05:00
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03-Screenshot 2025-02-04 at 8.55.40 AM01:00
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04-Inclusive Language Guidelines05:00
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04- Inclusive Language Guidelines03:57
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05- Important- Intellectual Property IP Reminders05:00
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06-Tech Tools Resources We Use05:00
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07-Optional Cash Injection Campaign05:00
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08-Monetize Masterclass Replay Optional1:13:57
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08-Monetize Masterclass Replay Optional02:11
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01-When things arent working as they once did02:48
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02-How can I take planned longer breaks during the02:45
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03-How do I communicate my upcoming course pre-sale02:48
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04-How do you make a plan to efficiently record02:38
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05-I usually lead with my high ticket offer and ...03:11
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06-What do you think about starting a free Skool02:49
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07-What is your plan to drive traffic to both a ...02:45
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08-What my tiny team looks like right now02:30
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09-Whats the best tech stack to sell online ...02:46
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10-What should I be doing to nurture my member...02:52
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11-What are the top 3 actions you would take to ...02:48
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12-What are the pros and cons of a Minimalist02:59
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13-My goal is for my membership to lead to my high03:02
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14-Im worried that if no one buys during my laun ...02:53
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15-How can I sustain my membership for the long02:44
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16-How can I have both a self study and a high tic...02:51
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17-How can I pitch myself to be on other podcasts02:36
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18-How long should the pre-launch content phase be...02:42
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19-How do you set expectations for a curated QA ...02:43
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20-How should I structure a pitch-free webinar02:36
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21-Is there such a thing as a -complete- program ...02:55
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22-How can I sell an outcome that I cant control03:05
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23-How can I create Champagne Client Content for03:05
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24-I want to start promoting a new offer but all03:12
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25-My competitor with a bigger audience copied...02:58
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26-Is it possible to provide transformation...02:53
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27-Exciting Update- Our Community Is Getting a New..02:54
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28-m worried my self-study course launch may dis02:54
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29-Im burnt out on group calls - should I go self02:48
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30-What type of offers can I create if I dont ...02:51
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31-Im launching a new program how do I get in fr...02:43
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32-How to repurpose content into an evergreen ...02:43
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33-How to launch a new product to a different aud...02:56
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34-How to create cohesion when clients are coming02:54
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35-Part 4 - Design Refine Your High Ticket Prog03:00
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36-Part 3 - Design Refine Your High Ticket Prog02:59
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37-Part 2 - Design Refine Your High Ticket Prog03:09
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38-Part 1 - Design Refine Your High Ticket Pro .03:04
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39-Part 5- February 2023 PA Launch Debrief - The D...03:08
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40-Part 4- February 2023 PA Launch Debrief-Launch03:00
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41-Part 3- February 2023 PA Launch Debrief - How02:55
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42-Part 2- February 2023 PA Launch Debrief-AdSpend.02:57
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43-Part 1- February 2023 PA Launch Debrief-Launch02:49
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44-Part 0- February 2023 PA Launch Debrief-Launch02:59
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45-Excitement vs. Commitment- How to decide which03:00
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46-Thoughts on choosing a webinar title and topic02:34
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47-Which course in Profit Architecture should I st02:53
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48-How can I best recycle old blog posts into new02:38
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49-How can I use a book in my offer ecosystem not02:48
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50-How do I create a hybrid course 1-1 offer02:48
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51-How to communicate to a team member about reduc...02:39
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52-How large can a group coaching program get03:04
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53-What type of content should I teach in a paid02:53
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54-What was the thought process behind creating a02:58
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55-My offer is not considered an -urgent need- by02:51
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56-Where do you get templates for things like dis03:01
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57-Should I create a new program for another Mark02:57
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58-Whats working now for building an email list02:38
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59-What strategies would you recommend to promote02:46
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60-How do I set up and manage my email list tags02:39
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61-Should I push SMS as a social selling channel02:52
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62-How to think about your annual launch calendar02:55
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63-How can I incentivize my clients to fill out a02:51
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64-How can courses for seasonal industries sell02:51
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65-How do you handle clients who want only video02:39
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66-How should I price my high-touch offer if the03:08
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67-When I expanded my niche my sales slowed down02:57
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68-How Do I Make The Most of Guest Teaching02:46
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69-How Far In Advance Before My Launch Should I02:49
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70-Can I Start With a High Ticket Offer...03:22
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71-Should We Invite Previously Accepted Applicants03:05
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72-What is Your Process for Upgrading People from02:53
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73-How can I get more testimonials02:24
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74-Should I combine my product access community02:43
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75-If I create an -all access- offer can I also sell02:44
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76-How many email subscribers should I have before02:42
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77-How to launch with a pre-recorded webinar02:38
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78-Should I publish my email newsletter as a blog02:34
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79-What type of offer and launch should I start with02:36
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80-What type of funnel should I do first if starting02:40
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81-How can I increase engagement in my self study02:38
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82-How can I transition from 1-1 clients to growing02:46
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83-Does the -2 of your list will convert- rule still02:44
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84-How can I position a -done with you- membership02:54
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85-Tech- focused membership model pros and cons02:38
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86-How do you price structure facilitate an async02:43
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87-How can I switch my live group program to be async02:40
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88-How can I troubleshoot a launch based on data and02:44
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89-Low Ticket Lead Gen style funnel or classic free02:50
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90-Do you still recommend launching a high ticket02:42
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91-How can I add some accessible price points to my02:49
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92-What is the best way to launch a high ticket03:00
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93-What are the successful mindsets and beliefs of02:45
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94-What if you have both a high ticket application03:17
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95-Where should I start to learn how to do a quick02:40
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96-How can I train my assistant to respond to emails02:38
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97-Do I need a low ticket offer if my high ticket02:49
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98-How to record an -Everything You Need to Know03:00
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99-How do I build the -ecosystem- piece by piece in02:40
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01-Private Podcast Feed02:27
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01-Start Here03:12
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02-Goal Setting Before Map Your Model14:30
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03-Map Your Model- Process Overview05:05
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03-TZjl0ykBQC6z7IGjZHFJ_MYMMapYourModelFlow01:00
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04-Copy of MYM Project Matrix Spreadsheet01:00
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04-MYM Map Your Model - Part 0_ Fun Sheet01:42
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04-MYM Map Your Model - Part 1_ Projects Priorities05:00
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04-MYM Map Your Model - Part 2_ Revenue Audience Model 105:00
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04-MYM Map Your Model - Part 3_ Calendar01:36
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04-Map Your Model- Worksheets01:47
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05-Criteria Matrix- Prioritizing Projects Part 117:41
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06-Revenue and Audience Map Part 212:05
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07-Put It On The Calendar Part 305:30
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08-Map Your Model Walkthrough Self Study Courses2:17:31
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08-Map Your Model Walkthrough Self Study Courses02:46
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09-Map Your Model Walkthrough High Ticket Example1:50:59
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09-Map Your Model Walkthrough High Ticket Example03:30
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10-Evaluate Your Model03:15
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11-Celebrate Share Your Feedback Next steps02:16
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01-Overview- Why We Start With Mindset08:16
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02-How I Think About Mindset17:15
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03-Trust Yourself08:11
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04-Fall in Love with Failure16:06
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05-You Cant Make a Mistake08:46
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06-Theres No Such Thing As Waste08:17
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07-Cultivate Feelings Outside of Circumstances15:49
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08-Adaptable and Flexible09:59
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09-Zooming Out from One Bad Launch-Month-Quarter11:56
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10-Timeline of Success14:39
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11-Playing with Time Instead of Money05:41
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12-Duality of Success06:28
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13-Share Your Wins04:57
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14-21 Day Mindset Challenge01:11
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14-FCA- Mindset Workshop - Fearless CEO Challenge One-Sheet and Tracker01:34
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14-Mindset Workshop - Fearless CEO Challenge One-Sheet and Tracker_Page_101:00
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14-Mindset Workshop - Fearless CEO Challenge One-Sheet and Tracker_Page_201:00
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15-Celebrate Share Your Feedback Next steps02:20
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01-Welcome Start here01:36
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02-Access The Course Podcast Feed05:00
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03-Introduction To Champagne Clients03:04
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04-Mapping Out The Client Continuum11:39
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05-The Biggest Gap In Any Market Is At The Top03:03
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06-The Vicious Cycle Repelling Your Best Clients03:57
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07-How To Target High-End Clients With Your Content12:37
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08-Champagne Clients Common Characteristics06:20
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09-Craft Champagne Client Content- Copy Messaging08:23
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10-Your Courageous Mindset Shift10:21
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11-Wrap Up QA Session17:36
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12-Champagne Content Brainstorm and Strategy Session1:54:04
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13-elebrate Share Your Feedback02:12
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01-Intro To Finding Your Niche04:12
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02-Find Your Niche Workbook 2.0 PDF1 105:00
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03-Lesson 1- The Find Your Niche Formula02:36
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04-Lesson 2- Convergence and Synthesis05:33
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05-Lesson 3- Be Your Own Demographic02:06
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06-Lesson 4- Narrow It Down05:14
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07-Lesson 5- Validate Your Niche03:38
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08-BONUS Lesson- Niche Selection Key Reminders05:26
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09-Celebrate Share Your Feedback Next Steps02:08
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01-Welcome Start Here03:01
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02-Important- Intellectual Property IP Reminders05:00
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03-Tech Tools We Use05:00
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01-Keys to Success18:36
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02-Purpose of Your Digital Product In the Big Picture03:16
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03-5-Week Product Launch Plan Calendar Walkthrough06:10
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04-Set Goals Do The Math17:21
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05-Copy of LYDP Program One-Sheet and KPI Tracking01:00
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05-Digital Product Launch Plan One-Sheet07:32
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05-Digital Product Launch Plan One-Sheet02:21
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06-Permission to KEEP IT SIMPLE05:00
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01-Week 1 Plan and Outcomes04:34
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02-Introduction To Digital Products05:00
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03-Your Digital Product Offer Outcome03:42
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03-Your Digital Product Offer Outcome05:00
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04-Naming Your Product05:00
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05-Pricing for a Small Digital Product02:00
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06-Starting Pricing to Validate Ideas01:29
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07-How do I price when industry prices feel set.04:20
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08-Paid Email Course07:47
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08-Paid Email Course05:00
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09-Workbooks Printables05:58
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09-Workbooks Printables05:00
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10-Design Templates07:51
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10-Design Templates05:00
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11-Copy Scripts Content TemplatesNew page10:46
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11-Copy Scripts Content TemplatesNew page05:00
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11-Courtney01:00
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11-EmailContentTemplateExample01:00
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11-maya01:00
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12-Live Paid Workshops05:45
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12-Live Paid Workshops05:00
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13-How To Plan Your Content Revenue Goals and Product Launch Timeline19:45
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13-Spreadsheets Trackers08:39
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13-Spreadsheets Trackers05:00
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14-Tech Training Tutorials04:11
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14-Tech Training Tutorials05:00
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15-Can I turn a workshop into a digital product.02:37
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16-Copy of LYSC Module 2 - Copy Stalking Spreadsheet Example 2018.06.0101:00
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16-Copy of LYSC Module 2 - Copy Stalking Spreadsheet Fill Me In 2018.06.0101:00
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16-Market Research To Validate Your Idea11:55
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16-Market Research To Validate Your Idea02:39
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17-Where do I do the Copy Stalking.01:27
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17-Where do I do the Copy Stalking01:36
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18-Copy of LYDP Simple Sales Page Copy Template05:00
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18-Simple Sales Page Copy Template05:00
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18-YF1K Simple Sales Page Copy Template Walkthrough 2022 - 1767K08:27
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18-YF1K Simple Sales Page Copy Template Walkthrough 2022 - 1767K08:27
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19-Sales Page Template Leadpages11:39
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19-Sales Page Template Leadpages01:44
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20-Checkout Pages-20260209T055107Z-1-00101:00
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20-Checkout Thank You Pages-20260209T055112Z-1-00101:00
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20-Screenshot 2024-11-14 at 9.01.39 AM01:00
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20-The Checkout Process05:00
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21-ACTION- Share Your Simple Sales Page01:03
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01-Week 2 Plan Outcomes02:33
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02-Copy of LYDP Simple Launch Email Sequence Post Copy Template05:00
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02-Launch Email Sequence Social Posts02:47
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02-MONETIZE Simple Launch Email Sequence Walkthrough 2023 - 1447K16:11
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02-MONETIZE Simple Launch Email Sequence Walkthrough 2023 - 1447K16:11
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03-Tease Your Product Share Behind The Scenes01:55
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04-ACTION- Share One Of Your Posts In The Group01:20
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01-Week 3 Plan Outcomes03:32
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01-Week 3 Plan Outcomes03:20
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02-Prepare For Your Launch05:00
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03-Launch Bonuses Urgency05:24
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03-Launch Bonuses Urgency01:38
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04-Launch Week Close Up Daily Tasks05:00
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04-Screenshot 2024-11-14 at 9.22.07 AM01:00
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05-Optimize Your Site Bio For Launch05:00
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06-Cart Close- Checklist01:50
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07-ACTION- Tell Us That Youre Launching01:22
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01-Copy of LYDP Post Launch Debrief Template05:00
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01-Launch Debrief03:29
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01-MONETIZE Post Launch Debrief Template04:11
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01-MONETIZE Post Launch Debrief Template04:11
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02-Send a Why Didnt You Buy Survey01:54
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02-Send a Why Didnt You Buy Survey05:00
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03-How To Deliver Your Digital Product03:35
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04-Get Feedback Social Proof05:00
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01-Minimum Effective- Funnel05:00
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01-Minimum Effective Funnel13:52
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02-The -Perfect- LTO Page05:00
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02-The Perfect LTO Page13:52
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03-How To Create Your LTO Page14:40
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03-How To Create Your LTO Page05:00
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04-LTO Loading Bar Graphic01:50
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05-Copy of YF1K LTO Funnel - Guide to Deadline Funnel for LTO 202205:00
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05-LTO Page Tech Deadline Funnel01:36
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06-LTO Mindset Pep Talk10:06
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07-LTO Checklist04:17
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08-LTO Funnel Tracking One Sheet01:43
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09-ACTION- Share Your First Sale01:03
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01-The Epic Traffic Training1:42:20
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01-The Epic Traffic Training04:15
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01-Celebrate Share Your Feedback02:04
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01-How to Get Support02:16
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02- Important IP Reminders05:00
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03-Copy of EE Evergreen Engines - Project Plan Calendar Checklists Glossary One Sheet01:00
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03-Evergreen Engines Action Plan10:41
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04-8-Week Project Calendar14:58
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05-Copy of Platforms Systems and Tech Overview05:00
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05-Platforms Systems Overview17:03
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05-Platforms Systems Overview05:00
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06-Six and Seven Figure Online Business Basics Worksheet05:00
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06-The Basics of a 7-Figure Course Biz1:47:49
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06-The Basics of a 7-Figure Course Biz05:00
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07-Your Champagne Client Content Creation Resources05:00
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08-Mindset Pep Talk21:41
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08-Mindset Pep Talk01:19
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09-Kickoff Training QA Optional1:27:13
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01-Overview- Validate Your Course Idea03:27
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02-The Rapid Validation Process03:49
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03-Rapid Validation Webinar Test05:04
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04-Pre-Sell With a RVW04:01
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05-Rapid Validation Webinar Process06:57
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06-Urgency For Your Rapid Validation06:20
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07-Set a Goal For Your Validation Promotion05:00
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08-CHECKPOINT- Pre-work01:33
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01-Copy of Course Overview Template05:00
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01-Define Your Course Offer Details10:47
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02-Identify Your Ideal Champagne Clients02:18
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03-Copy-Stalking Market Research11:55
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03-Copy-Stalking Market Research02:49
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03-Copy of LYSC Module 2 - Copy Stalking Spreadsheet Example 2018.06.0101:00
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03-Copy of LYSC Module 2 - Copy Stalking Spreadsheet Fill Me In 2018.06.0101:00
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04-Copy of Course Brainstorm05:00
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04-Course Idea Brainstorm17:01
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04-Course Idea Brainstorm01:08
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05-Copy of Pricing Your Course Worksheet05:00
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05-PIFvsPPEarlyBird01:00
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05-PIFvsPPregularprice01:00
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05-Pricing Your Online Course24:02
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05-Pricing Your Online Course05:00
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05-VIPorGroupCoachingTiervsSelfStudyEarlyBird01:00
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05-VIPorGroupCoachingTiervsSelfStudyFullPrice01:00
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06-Copy of Making Your Course 12 Months Access05:00
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06-Determining Your Course Container05:00
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07-Copy of LYSC Module 03 - Course Name and Domain05:00
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07-Naming Your Course13:26
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07-Naming Your Course02:21
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08-CHECKPOINT- Course Offer Details05:00
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01-Copy of EE Curriculum - Webinar Structure Format Cheatsheet - Client Copy05:00
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01-Copy of EE Template - Evergreen Webinar Slides01:00
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01-Copy of LYSC Module 1 - Rapid Validation Webinar Slide Template01:00
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01-Copy of WR Slides - Webinar-Slides-Template01:00
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01-Copy of Webinar Slide Copy Template05:00
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01-Copy of Webinar Slides Self-Assessment Checklist05:00
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01-Example Webinar Slide Decks-20260209T065647Z-1-00101:00
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01-Purpose Of Your Signature Webinar09:25
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01-Purpose Of Your Signature Webinar05:00
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02-Copy of EE Curriculum - Webinar Structure Format Cheatsheet - Client Copy05:00
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02-The Key To The Webinar Structure14:20
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03-Webinar Structure Format Cheatsheet14:44
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04-Dos and Donts Of Webinar Content15:31
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05-Copy of EE Curriculum - Webinar Structure Format Cheatsheet - Client Copy05:00
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05-Detailed Webinar Structure Walkthrough28:22
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06-Successful Webinar Example18:06
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06-Successful Webinar Example01:59
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07-Choose Your Webinar Title03:05
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08-Choose Your 5 Bullet Points01:53
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09-Webinar Title Mastermind1:09:15
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09-Webinar Title Mastermind04:48
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10-Course Mockup Images05:00
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01-Rapid Validation Webinar Pages09:12
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01-Rapid Validation Webinar Pages02:04
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02-Copy of Webinar Registration Page Copy Template05:00
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02-Example Webinar Registration Pages-20260209T070939Z-1-00101:00
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02-Webinar Registration Page02:25
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02-Webinar Registration Page03:38
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03-Copy of Webinar Registration Thank You Page Copy Template05:00
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03-Example Webinar Thank You Pages-20260209T071246Z-1-00101:00
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03-Webinar Registration Thank You Page03:49
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04-Copy of Simple Hybrid Sales Page Copy Template05:00
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04-Example Simple Hybrid Sales Pages-20260209T071400Z-1-00101:00
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04-Simple Hybrid Replay Page04:07
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05-Checkout Page03:14
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05-Copy of Checkout Page Checklist05:00
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05-Example Checkout Pages-20260209T071535Z-1-00101:00
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06-EE- Start Setting Up Your Registration and Sales Flows05:00
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06-Setting Up Your Registration and Sales Flows04:39
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06-Welcome Email Template05:00
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01-Write Copy For Your Webinar Promo04:13
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02-6f1ff5fe01:00
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02-Copy of Promotional Emails Self-Assessment Checklist05:00
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02-Copy of Rapid Validation Webinar Email Sequence05:00
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02-Example 3 x 3 Emails-20260209T072124Z-1-00101:00
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02-Writing Your Email Sequence04:34
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02-Writing Your Email Sequence04:06
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03-Copy of Social Media Promotional Content Ideas Self Assessment Checklist05:00
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03-Example Social Media Promotion Posts-20260209T072429Z-1-00101:00
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03-Social Media Promotional Materials06:43
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03-Social Media Promotional Materials03:23
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04-Optional Additional Resources05:00
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05-CHECKPOINT- Promotional Materials01:57
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01-Copy of Promotion Week Detailed Overview05:00
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01-Promoting Your Webinar08:57
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01-Webinar Promo Day-By-Day Breakdown02:29
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02-Copy of Social Media Promotional Content Ideas Self Assessment Checklist05:00
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02-Example Social Media Promotion Posts01:00
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02-Promoting Your Webinar03:50
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03-Copy of Launch Booster Strategies05:00
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03-Optional Boosting a Struggling Promotion02:05
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04-Why Didnt You Buy Survey05:00
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05-Complete Your Post-Launch Debrief05:01
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05-Complete Your Post-Launch Debrief02:01
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05-Copy of LYSC Module 10 - Post Launch Debrief Document01:00
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06-CHECKPOINT- Has Your Course Validated03:45
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06-Copy of Email Template - Refunding Students If Course Doesnt Validate05:00
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06-Copy of What To Do If Your Course Doesnt Validate Self-Assessment05:00
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01-Course Content Overview07:03
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02-Copy of LYSC Module 05 - Your Unique Delivery Format05:00
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02-Your Unique Format Delivery29:38
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03-Copy of LYSC Module 05 - Course Outline01:38
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03-Outline Your Course Curriculum09:42
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04-Copy of LYSC Module 05 - Your Unique Delivery Format05:00
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04-Creating Your Course Content15:16
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04-Creating Your Course Content01:00
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05-Hosting Your Course02:29
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06-Copy of LYSC Module 5 - Course Curriculum Wedging Techniques03:14
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06-Student Success02:59
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01-What is an Evergreen Funnel01:44
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02-Copy of Average Metrics and Standard Conversion Rates05:00
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02-Evergreen Funnel Goal Setting03:40
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03-Intro to Evergreen Mindset23:30
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04-Overcome Limiting Beliefs About Money14:10
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05-Overcome The Fear of Selling30:28
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06-Evergreen Webinar Funnel Diagram05:00
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06-Webinar Funnel Overview Diagram16:31
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07-Copy of Webinar Funnel Step by Step Walkthrough05:00
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07-Funnel Step-by-Step Walkthrough27:39
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07-Funnel Step-by-Step Walkthrough02:09
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08-Copy of How To Record Your Evergreen Webinar05:00
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08-Optimize Your Webinar for Evergreen15:00
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08-Optimize Your Webinar for Evergreen03:10
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09-Copy of Full Hybrid Sales Page Copy Template05:00
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09-Copy of Full Hybrid Sales Page Self-Assessment Checklist05:00
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09-Full Hybrid Replay Pages-20260209T103720Z-1-00101:00
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09-Hybrid Sales Page for Evergreen06:03
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09-Hybrid Sales Page for Evergreen03:41
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10-Full Hybrid Replay Pages-20260209T104403Z-1-00101:00
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10-Sales Page Copy Template27:31
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10-Sales Page Copy Template02:45
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11-Copy of Webinar Funnel Email Sequence Template05:00
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11-Evergreen Email Sequence05:00
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11-Webinar Funnel Email Sequence Bonus Example05:00
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11-Webinar Funnel Email Sequence Example05:00
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12-CHECKPOINT- Evaluate Your Funnel04:12
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01-Announcing Your Evergreen Funnel is On02:36
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01-Announcing Your Evergreen Funnel is On02:45
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01-Copy of How to Get People Into Your Funnels05:00
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02-Optimize Your Website for Evergreen Traffic08:08
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03-Optimize Your Social Media for Evergreen11:01
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04-Promote Your Funnel With Email04:29
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05-Promote Your Funnel With Content CTAs06:04
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06-Create Content That Drives People To Your Funnel04:52
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07-Copy of Epic Traffic Training_ Worksheet05:00
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07-Epic Traffic Training Resource Handout05:00
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07-Epic Traffic Training Worksheet05:00
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07-Traffic Basics- How to Drive People to Your Offers1:42:20
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07-Traffic Basics- How to Drive People to Your Offers05:00
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08-Copy of Funnel Metrics Spreadsheet Template01:00
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08-Tracking the Success of Your Evergreen Funnel10:23
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08-Tracking the Success of Your Evergreen Funnel01:35
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01-Optional Anti-Waitlist Pages for Webinar Funnels05:00
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02-ACC Creating Surveys For Your Course01:24
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02-Course Entrance Exit Surveys02:05
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03-Copy of LYSC Module 10 - Course Updates and Improvement Log01:00
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03-Course Improvements Updates Log02:08
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04-Copy of Welcome Email Template05:00
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04-Weekly Onboarding Emails03:31
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01-Share Your Feedback Next Steps02:09
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02-Build a -Hybrid- Business Model01:44
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01-Welcome To High Ticket Hybrid00:50
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02-8-Week Project Plan Template09:31
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02-8-Week Project Plan Template02:01
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02-Copy of HTH High Ticket Hybrid Project Plan Calendar01:00
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02-Copy of HTH Onboarding - Glossary of Terms - Getting Started and Overview05:00
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03-8-Week Calendar Overview16:55
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03-8-Week Calendar Overview01:00
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04-8-Week Day by Day Breakdown15:42
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04-8-Week Day by Day Breakdown01:50
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05-Tech and Software We Use05:00
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06-Glossary of Key Terms01:49
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01-HTH- - Module 3 - LIVE Funnel Test - LIVE Private Training Diagram05:00
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01-Live Funnel Test Overview11:41
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01-Live Funnel Test Overview01:19
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02-Funnel Test Mindset Expectations22:23
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02-Funnel Test Mindset Expectations02:07
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03-Set a Goal for Your Live Funnel Test05:00
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04-CHECKPOINT- LPT Date Goals01:48
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01-Copy of LYSC Module 2 - Copy Stalking Spreadsheet Example 2018.06.0101:00
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01-Copy of LYSC Module 2 - Copy Stalking Spreadsheet Fill Me In 2018.06.0101:00
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01-Market Research11:55
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02-Copy of Course Design Document05:00
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02-Designing Your Program01:23
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03-What Your Offer Needs to Be04:24
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04-What Do You Want to Be Known For03:36
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04-What Do You Want to Be Known For01:08
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05-Key Mistakes to Avoid15:48
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06-Copy of FCA Design a Simple High Ticket Program Delivery - Program Content05:00
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06-Permission to Deliver Simply.mp404:17
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06-Permission to Deliver Simply01:48
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07-The 3 Components of a Group Program04:00
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07-The 3 Components of a Group Program01:49
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08-Optional Support Systems07:01
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08-Optional Support Systems01:50
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09-Design Refine Your Program Delivery2:50:34
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09-Design Refine Your Program Delivery01:46
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10-High Ticket Hybrid Program Design19:10
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11-Your Program Outcomes10:06
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11-Your Program Outcomes05:00
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12-Your Program Timeframe12:23
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13-Onboarding and Optional On-ramp10:31
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13-Onboarding and Optional On-ramp05:00
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14-Program Design Chart09:10
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15-Creating a Comparison Chart18:26
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16-Turn an Existing Offer Into a Program03:32
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16-Turn an Existing Offer Into a Program03:05
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17-CHECKPOINT- Outline Your Group Program Idea01:52
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17-Copy of High Ticket Program Design and Curriculum05:00
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01-Build Your High Ticket Webinar10:58
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01-Build Your High Ticket Webinar05:00
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01-Copy of LIVE Funnel Test - Webinar Slide Template - Fill Me In01:00
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01-Copy of Live Private Training Slides Self-Assessment05:00
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01-Copy of Webinar Slides Content Outline Template05:00
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01-Live Private Training Slides-20260209T113045Z-1-00101:00
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02-Optional Webinar Deep Dive3:29:42
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02-Optional Webinar Deep Dive05:00
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03-Copy of LIVE Funnel Test - Webinar Slide Template - Fill Me In01:00
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03-Copy of Webinar Slides Content Outline Template05:00
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03-Example LPT Presentation2:40:23
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03-Example LPT Presentation03:47
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03-HTH Example Accelerator 2.0 LIVE Webinar Slides Created March 201905:00
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04-Visual Frameworks18:59
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04-Visual Frameworks02:06
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05-Webinar Title Brainstorm1:09:15
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05-Webinar Title Brainstorm03:43
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06-CHECKPOINT- Create Your Slides01:37
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01-Overview- The Live Funnel Test Pages15:43
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01-Overview- The Live Funnel Test Pages04:20
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02-Copy of MVP Application Page Copy Checklist and Examples05:00
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02-MVP Application Page04:29
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02-MVP Application Page05:00
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02-MVP Application Pages-20260209T113915Z-1-00101:00
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03-MVP Application Form10:05
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03-MVP Application Form05:00
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04-Application Thank You Page04:16
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04-Application Thank You Page03:18
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04-Application Thank You Pages-20260209T114227Z-1-00101:00
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04-Copy of Post Application Thank You Page Copy Checklist and Examples05:00
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05-Copy of MVP Hybrid Replay Sales Copy Checklist and Examples05:00
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05-Hybrid Replay Sales Page09:48
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05-Hybrid Replay Sales Page05:00
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05-MVP Hybrid Replay Pages-20260209T114410Z-1-00101:00
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06-Checkout Page04:07
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06-Checkout Page03:06
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06-Checkout Pages-20260209T114548Z-1-00101:00
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06-Copy of Checkout Page Copy Checklist and Examples05:00
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07-Checkout Thank You Page03:02
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07-Checkout Thank You Pages-20260209T114647Z-1-00101:00
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07-Copy of Checkout Thank You Page Copy Checklist and Examples05:00
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08-Copy of Where to Direct People When Your Enrollment Timer Expires05:00
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08-The -You Missed It- Page05:00
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08-Where to Direct People When Your Enrollment Timer Expires05:00
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08-You Missed It Pages-20260209T114758Z-1-00101:00
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09-Copy of HTH 2 - Delivery - Setting Up Your HTH Tech Foundation_ Zapier Automations AirTable Bases05:00
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09-Funnel Tech Overview03:20
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10-Introduction to AirTable01:37
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10-Introduction to AirTable01:00
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11-Lead Base Setup03:58
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12-Client Base Setup02:54
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12-Client Base Setup01:00
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13-Linking Records for Base Organization02:27
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14-AirTable URL for Zapier Setup01:39
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14-AirTable URL for Zapier Setup01:00
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15-Application Notification Zap04:02
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16-Student Onboarding Zap03:42
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16-Student Onboarding Zap01:06
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17-HTH- Content - Wire Transfer Pay In Full Sample Doc for Clients - 2022 103:08
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17-Wire Transfer Steps to Send Clients01:08
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18-Automated Acceptance Zap24:44
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18-Automated Acceptance Zap02:27
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19-Automated Rejection Zap05:00
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19-Automated Rejection Zap02:28
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20-Deadline Funnel Status Update SMS Zap11:22
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20-Deadline Funnel Status Update SMS Zap02:34
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21-Copy of HTH Tech Automation Testing Spreadsheet Template01:00
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21-Testing Your Tech and Automations01:35
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21-Testing Your Tech and Automations02:24
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22-CHECKPOINT-Create Your Funnel Pages Set Up Tech01:45
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01-Copy of How to Talk About The Program Application Live Training05:00
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01-How to Talk About The Program Application _ Live Training 105:00
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01-Training Program Promo Messaging13:41
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01-Training Program Promo Messaging03:54
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02-Copy of Email Sequence Self-Assessment05:00
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02-Copy of HTH 2 - Delivery - Onboarding - Program Welcome Email05:00
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02-Copy of Live High Ticket Hybrid Webinar Email Sequence05:00
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02-Write Your Promotional Emails05:00
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03-Copy of Social Media Promotional Content Ideas Self Assessment Checklist and Examples05:00
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03-Organic Social Promo Posts04:57
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03-Social Media Promotion Posts-20260209T120606Z-1-00101:00
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03-Social Media Promotional Content Ideas Self Assessment Checklist and Examples 105:00
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04-Copy of HTH Content Kit 17 Timeless Content Themes - Templates05:00
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04-Promo Content Themes2:11:24
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04-Promo Content Themes05:00
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04-Timeless Content Themes Workshop05:00
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05-Copy of Optional FB _ IG Paid Ads for your Live Private Training05:00
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05-Optional Paid Ads01:41
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06-6 Core Functions of Social Selling04:29
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06-6 Core Functions of Social Selling01:48
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07-The Mindset of Social Sales16:37
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07-The Mindset of Social Sales02:44
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08-Copy of Social Selling - Objection Response Library05:00
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08-Copy of Social Selling DM Scripts and Cadence05:00
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08-Prep Your Social Selling Scripts03:21
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09-CHECKPOINT- Create Your Promo Materials01:52
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01-Copy of HTH High Ticket Hybrid Project Plan Calendar01:00
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01-Deliver Your Live Funnel Test15:42
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01-Deliver Your Live Funnel Test03:29
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02-Copy of High Ticket Hybrid Program One-Sheet and KPI Tracking01:00
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02-Live Funnel Test Metrics Tracking11:49
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02-Live Funnel Test Metrics Tracking01:57
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03-Outbound Outreach08:53
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03-Outbound Outreach02:50
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04-The 9 Word Email08:53
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04-The 9 Word Email05:00
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05-Manage Applicants in The Leads Base08:37
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05-Manage Applicants in The Leads Base01:22
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06-Identifying Applicant Rejections03:00
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06-Identifying Applicant Rejections03:33
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07-Copy of HTH 00B - 3 - LIVE Funnel Test - Template - Day of Live Webinar Notes Q A05:00
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07-Day of LPT- Reminders Tips04:50
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08-Copy of Social Selling DM Scripts and Cadence05:00
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08-Social Selling During Cart Open01:24
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08-Social Selling During Cart Open01:16
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09-Copy of Social Selling - Objection Response Library05:00
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09-Overcome Any Objection01:36
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10-Objection Response Principles21:22
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11-Objection Response Library Overview01:10
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12-Objection- I cant commit to x amount of time.06:00
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13-Objection- How involved are you in the program.01:14
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14-Objection- Nows not a good time.20:11
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15-Objection- I cant afford it.06:24
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16-Objection- I want 1-1 not group02:45
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17-Objection- Ive tried programs they failed.04:12
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18-Maximize Objection Response Library02:57
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19-Objection Response Mastermind1:16:17
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19-Objection Response Mastermind02:28
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20-Boosting a Struggling Promotion01:57
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20-Copy of HTH LPT Launch Booster Strategies05:00
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20-HTH- LPT Launch Booster Strategies05:00
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01-Backpocket Downsell03:35
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01-Copy of ACC Downsell Email Templates05:00
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01-Copy of HTH Template - 3 Month Back Pocket Downsell Sample Email05:00
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02-Why Didnt You Buy- Survey05:00
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03-Assess Your Success01:54
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03-Copy of Live Launch Post Launch Debrief Document05:00
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03-HCydGnoSwaLXDRDVoql8_DebriefDocScreenshot01:00
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04-Copy of HTH Program Content_Calls - CEO Strategy Session Call - Trouble Shooting Your Funnel - October 12 202105:00
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04-Troubleshoot Your LPT1:44:57
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04-Troubleshoot Your LPT03:40
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05-CHECKPOINT- Share Your Debrief With The Group05:00
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06-Deliver Your Program00:47
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07-Creating Your Course Portal02:27
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08-Copy of HTH Backwards Design Course Planning Document05:00
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08-Creating Your Content1:16:06
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08-Creating Your Content01:21
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09-Copy of LYSC Module 05 - Your Unique Delivery Format05:00
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09-Delivering Your Content1:16:06
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10-Copy of HTH 2 - Delivery - SOP - How to Host Onboarding Call with New Client04:59
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10-Delivering Calls to Your Clients05:00
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11-Copy of HTH 2 - Delivery - Facebook Group Response Protocol05:00
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11-Managing Your Programs Group03:19
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01-Evergreen Funnel Overview01:50
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02-Evergreen Funnel Walkthrough08:19
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02-High Ticket Hybrid Evergreen Funnel Diagram05:00
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03-Evergreen Funnel Step-by-Step30:52
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03-Evergreen Funnel Step-by-Step04:03
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04-Optimize Your Webinar for Evergreen09:58
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04-Optimize Your Webinar for Evergreen01:26
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05-Recording The Evergreen Private Training16:37
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06-Overview- Evergreen Funnel Pages08:21
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06-Overview- Evergreen Funnel Pages05:00
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07-Copy of Evergreen Funnel Acceptance Letter Template SOP05:00
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07-Evergreen Acceptance Email21:58
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07-Evergreen Acceptance Email01:41
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08-Copy of HTH Program Content_Calls - CEO Strategy Session Call - Evergreen Funnel Email Sequence - November 9 202105:00
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08-Evergreen Email Sales Sequence1:09:48
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08-Evergreen Email Sales Sequence05:00
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09-Copy of Application and Enrollment Sales Page Copy Outline05:00
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09-Copy of Full Application_Sales Page Self-Assessment05:00
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09-Full Application Pages-20260209T124600Z-1-00101:00
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09-Full Sales Pages-20260209T124603Z-1-00101:00
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09-Optimize Your Application-Sales Page05:53
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09-Optimize Your Application-Sales Page05:00
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10-CHECKPOINT- Turn On Your Funnel02:41
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01-Evergreen Funnel Workflow Habits07:39
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02-Closing Evergreen Sales in the DMs04:58
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02-Copy of HTH Module 8 - EVG HTH Evergreen Funnel 5-Day Follow Up Instructions Scripts05:00
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03-Copy of High Ticket Hybrid Program One-Sheet and KPI Tracking01:00
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03-Evergreen Funnel Metric Tracking02:40
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04-Copy of HTH Program Content_Calls - CEO Strategy Session Call - Trouble Shooting Your Funnel - October 12 202105:00
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04-Troubleshooting Your Evergreen Funnel1:44:57
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04-Troubleshooting Your Evergreen Funnel02:00
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05-Evergreen Town Hall Urgency Ideas2:30:41
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05-Evergreen Town Hall Urgency Ideas04:49
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05-HTH- Evolution of Evergreen Urgency Town Hall Training05:00
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01-Organic Traffic Optimization02:33
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01-Organic Traffic Optimization01:00
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02-Optimize Your Website For Applications05:47
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03-Optimize Social for Applications10:41
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04-Organic Content Syndication10:33
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05-Copy of HTH Module 9 - Driving Applications - Facebook Ads Strategy05:00
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05-Paid Ads02:51
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06-Evergreen Ad Strategy03:43
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07-Hey You Retargeting Ad06:52
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08-Monthly Urgency Ads08:39
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09-Other Facebook Ads10:16
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10-CHECKPOINT- Traffic to Your Funnel01:41
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01-Overview- What Youll Do in This Module00:37
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02-Copy of Design Your Dream Team Worksheet05:00
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02-Design Your Dream Team3:15:26
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02-Design Your Dream Team04:02
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02-Design Your Dream Team Worksheet02:41
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03-HTH- Module 7 - Hiring Workflow Diagram04:00
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03-Hiring Workflow Overview02:33
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04-Copy of HTH 2 - Delivery - Client Success Coach - Initial Interview Questions01:00
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04-Copy of HTH 2 - Delivery - Job Description Template - Client Success Manager _ Client Success Specialist _ Coach01:00
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04-Copy of HTH 2 - Delivery - Template - Example Test Project for Client Success Manager01:00
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04-Copy of HTH 2 - Delivery - Template - Second Interview Outline Questions 1 Hour01:00
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04-Copy of HTH 2 - Hiring Post on Website_Job Sites_ Client Success Manager01:00
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04-Copy of HTH Template - Client Success Manager _ Coach Onboarding Plan Template01:19
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04-Copy of HTH Template - Coaching Manual Template01:53
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04-Copy of SOP-Client Success Representative-Hire Great Help Inc05:00
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04-HTH Module 7 - Hiring - How onboard train and download05:00
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04-Hire Train Client Success Coach05:00
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05-Copy of HTH 2 - Delivery - Job Description Template - Operations Manager01:13
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05-Copy of HTH Job Description - Template Social Sales Representative01:00
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05-Copy of HTH Template - Operations Manager _ Executive Assistant- Test Assignment01:10
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05-Job Description Bank- Other Positions03:49
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06-4-Day Workweek Workshop59:33
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06-4-Day Workweek Workshop01:00
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01-Client Success Strategies24:36
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01-Client Success Strategies05:00
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01-Copy of HTH 1 - Design - Design Your High Ticket Program Client Milestones05:00
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01-Copy of HTH Course Curriculum Wedging Techniques05:00
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02-Client Communications05:00
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02-Copy of HTH Module 2 - Difficult Customer Service Situations Response Templates01:19
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02-Facebook Group Responses-Master View01:00
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03-Surprising and Delight Clients01:57
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03-Surprising and Delight Clients01:36
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04-Client Graduation and Management04:20
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04-Copy of HTH 2 - Delivery - SOP - Removing clients from your Program after their time is up01:03
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04-Copy of HTH 2 - Delivery - Template - Program Continuation _ Renewal Email01:00
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04-Copy of HTH 2 - Delivery - Template - Program Exit Survey01:00
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04-Copy of HTH 2 - Delivery - Template - Removal Downsell Email01:00
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05-How To Organize Testimonials05:32
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05-How To Organize Testimonials01:05
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01-Copy of HTH Module 10 - Pre-Application Webinar Funnel Front End Funnel05:00
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01-Copy of HTH VC Programming - Final Session CTA to Apply Pitch Slides Template01:00
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01-Pre-Application Webinar24:48
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01-Pre-Application Webinar05:00
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02-Copy of HTH Module 10 - Monthly Urgency Promotion05:00
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02-Monthly Urgency Campaign05:00
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03-YOUTUBE Video Ad - Accelerator Emotional.mp403:30
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03-YOUTUBE Video Ad - Accelerator Logical.mp402:57
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03-YOUTUBE Video Ad - Evergreen Engines CTA To Apply.mp402:29
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03-YouTube Ads Training1:52:39
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03-YouTube Ads Training05:00
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04-Ascension Model vs. Front-End Back-End37:35
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04-Ascension Model vs. Front-End Back-End01:48
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04-Ascension vs Front-End Back-End Worksheet05:00
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15-Share Your Feedback Next Steps02:06
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01-MONETIZE Profitable Models for Recurring Revenue19:08
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01-MONETIZE Profitable Models for Recurring Revenue19:08
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01-Profitable Models for Recurring Revenue01:42
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02-Copy of MONETIZE Example Copy Stalking Spreadsheet01:00
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02-Copy of MONETIZE Template Copy Stalking Spreadsheet01:00
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02-Market Research Copy Stalking11:55
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02-Market Research Copy Stalking02:50
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03-Identify Your Ideal -Champagne- Client04:15
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04-Profitable Product Pricing11:31
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04-Profitable Product Pricing02:15
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05-Choose a Profitable Product01:22
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05-MONETIZE Choose a Profitable Product20:29
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05-MONETIZE Choose a Profitable Product20:29
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01-Intro- Recurring Revenue For Creators02:42
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01-Intro Recurring Revenue For Creators18:57
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02-Overview- 5 Subscription Ideas with Examples1:15:24
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02-Overview- 5 Subscription Ideas with Examples03:24
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03-Classic Content Community14:07
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03-Classic Content Community03:22
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04-Curated Course Bundle Community17:01
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04-Curated Course Bundle Community02:09
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05-Private Podcast Community17:43
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05-Private Podcast Community02:09
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06- Paid Premium Newsletter Community17:22
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06-Paid Premium Newsletter Community03:11
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07-The -Curator- Community03:35
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07-The Curator Community22:44
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08-Resource-Template Library Community03:19
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08-Resource or Template Library Community12:55
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09-Authors Book Club Community02:33
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09-The Authors Book Club Community10:56
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10- QA Calls Community13:07
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10-QA Calls Community02:40
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01-Introduction To Digital Products05:00
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02-Your Digital Product Offer Outcome03:42
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02-Your Digital Product Offer Outcome05:00
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03-Naming Your Product05:00
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04-Workbooks Printables05:58
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04-Workbooks Printables05:00
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05-Design Templates07:51
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05-Design Templates05:00
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06-Copy Scripts Content Templates10:46
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06-Copy Scripts Content Templates05:00
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07-Live Paid Workshops05:45
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07-Live Paid Workshops05:00
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08-How To Plan Your Content Revenue Goals and Product Launch Timeline19:45
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08-Spreadsheets Trackers08:39
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08-Spreadsheets Trackers05:00
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09-Tech Training Tutorials04:11
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09-Tech Training Tutorials05:00
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01-Copy of MONETIZE Simple Launch Plan One-Sheet01:00
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01-Simple Launch Plan18:19
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01-Simple Launch Plan05:00
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02-Pre-Launch Content01:18
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03-Copy of MONETIZE SHARED - Paid Group Set Up Checklist05:00
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03-Set Up Your Paid Group Skool18:42
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03-Set Up Your Paid Group Skool02:47
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04-Create Your Landing Page Skool19:20
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04-Create Your Landing Page Skool05:00
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05-Create Your Sales Page02:02
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06-Copy of MONETIZE Simple Launch Email Sequence Post Copy Template05:00
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06-Launch Emails Post Sequence16:11
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06-Launch Emails Post Sequence02:46
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07-Launch Bonuses Incentives05:24
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07-Launch Bonuses Incentives01:37
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08-Copy of MONETIZE Post Launch Debrief Template05:00
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08-Launch Debrief04:11
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08-Launch Debrief03:48
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09-Why Didnt You Buy Survey01:54
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09-Why Didnt You Buy Survey05:00
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10-Getting Feedback From Customers05:00
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01-Simple LTO Funnel Overview13:52
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01-Simple LTO Funnel Overview05:00
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02-The -Perfect- LTO Page05:00
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03-Copy of YF1K Program One-Sheet and KPI Tracking01:00
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04-ACTION- Share Your Opt In LTO Page01:15
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01-Moving Course Content To Skool12:04
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01-Moving Course Content To Skool05:00
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02-501:00
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02-Copy of MONETIZE SHARED - Migrating Your Customers To Your Skool Group05:00
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07-Share Your Feedback Next Steps02:05
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01-Welcome Start Here01:52
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02-Access Your Course Podcast05:00
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03-Submit your questions here01:36
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04-Important IP Reminders05:00
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05-Intro To Evergreen Every Day Method25:25
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05-Intro To Evergreen Every Day Method02:25
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01-50 Mindset and 50 Mechanics17:27
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01-50 Mindset and 50 Mechanics01:12
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02-Evergreen is a Proactive Process06:29
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02-Evergreen is a Proactive Process01:11
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03-The Core Belief for Daily Sales19:23
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03-The Core Belief for Daily Sales01:34
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04-Setting Expectations09:40
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04-Setting Expectations02:24
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05-Evergreen Is Not Easier Than Launching12:32
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05-Evergreen Is Not Easier Than Launching02:23
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05-Turtles Hares How To Enroll Different Buyer Types With Funnels and Launches31:29
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06-Slingshot Season01:43
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06-Slingshot SeasonD11:30
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07-Profitable NOT Perfect13:30
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07-Profitable NOT Perfect01:36
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08-Every Sale Counts15:59
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08-Every Sale Counts01:42
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09-Sales Dont Have To Be Slow12:27
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09-Sales Dont Have To Be Slow01:58
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10-Screw it- More Sales01:38
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10-Screw it More Sales12:11
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11-The Audacity to be Annoying19:30
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11-The Audacity to be Annoying02:22
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12-From Weekly Content to Daily Selling11:07
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12-From Weekly Content to Daily Selling01:24
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13-Look At My Unsubscribes13:26
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13-Look At My Unsubscribes01:34
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14-The Evergreen Echo07:09
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14-The Evergreen Echo01:39
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15-Playing The Game08:57
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15-Playing The Game01:36
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16-Daily Sales Goals14:12
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16-Daily Sales Goals02:13
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01-Copy of EVED Worksheet_ Product Inventory Sheet05:00
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01-Taking Inventory Low Ticket Products17:13
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01-Taking Inventory Low Ticket Products03:51
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02-The 3-Product Funnel11:56
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02-The 3-Product Funnel05:00
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03-The Purpose of Each Product14:02
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03-The Purpose of Each Product02:43
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04-Successful Offers All Have THIS12:31
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04-Successful Offers All Have THIS02:37
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05-Successful Low Ticket Offers14:40
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05-Successful Low Ticket Offers02:18
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06-Low Ticket Offers for Champagne Clients17:11
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06-Low Ticket Offers for Champagne Clients02:17
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07-Reverse Engineer From Your Premium Offer11:05
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07-Reverse Engineer From Your Premium Offer02:12
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08-Re-use Repurpose Repackage03:13
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08-Re-use Repurpose Repackage02:31
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09-Low Ticket Offer Ideas05:55
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09-Low Ticket Offer Ideas02:51
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10-Bonuses As Low Ticket Products05:56
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10-Bonuses As Low Ticket Products02:07
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11-Is My Low Ticket -Too Good-02:34
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11-Is My Low Ticket Too Good.04:26
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12-Low Ticket Pricing FAQs08:23
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12-Low Ticket Pricing FAQs01:19
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13-Successful Order Bumps13:46
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13-Successful Order Bumps01:27
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14-Successful Premium Offers17:50
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14-Successful Premium Offers03:13
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15-I Dont Have A Premium Program04:48
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15-I Dont Have A Premium Program02:47
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16-No Perfect Pricing02:23
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16-No Perfect Pricing01:15
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17-Breaking The Rules03:23
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17-Breaking The Rules01:00
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18-Full Price Coupon Code Price03:56
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18-Full Price Coupon Code Price02:08
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19-Copy of EVED TEMPLATE - Product Details Chart05:00
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19-Product Details Chart03:29
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19-Product Details Chart05:00
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01-Linear Funnels vs. Evergreen Ecosystem18:17
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01-Linear Funnels vs. Evergreen Ecosystem05:00
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02-Put The FUN Back in FUNNELS18:43
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02-Put The FUN Back in FUNNELS03:28
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03-The 3-Product Funnel Overview17:29
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03-The 3-Product Funnel Overview02:28
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04-The 3-Product Funnel Deep Dive37:36
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04-The 3-Product Funnel Deep Dive04:41
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05-Coupon Codes Upgrades17:58
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05-Coupon Codes Upgrades01:50
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06-Funnel Page- Low Ticket Products13:52
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06-Funnel Page- Low Ticket Products03:12
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07-Checkout Page Order Bump09:41
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07-Checkout Page Order Bump01:00
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08-Funnel Page- Premium Program16:08
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08-Funnel Page- Premium Program03:12
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09-When To Use A One-Click Upsell08:28
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09-When To Use A One-Click Upsell01:16
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10-The Funnel Emails20:43
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10-The Funnel Emails04:01
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11-The Classroom Funnel10:18
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11-The Classroom Funnel02:45
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12-Connect The Dots05:24
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12-Connect The Dots02:14
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13-Social Selling in the DMs18:18
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13-Social Selling in the DMs05:00
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14-Layering With A Webinar Funnel11:30
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14-Layering With A Webinar Funnel02:47
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15-Funnel One Sheet Checklist27:40
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15-Funnel One Sheet Checklist03:26
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16-The Funnel is Flat05:49
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16-The Funnel is Flat02:02
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01-The Daily Revenue Routine22:03
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01-The Daily Revenue Routine02:42
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02-Revenue Routine vs. Weekly Content05:46
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02-Revenue Routine vs. Weekly Content01:51
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03-Value Content vs. Sales Content06:26
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03-Value Content vs. Sales Content02:24
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04-The Menu of Activities06:47
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04-The Menu of Activities03:13
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05-The 3X Weekly Schedule18:55
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05-The 3X Weekly Schedule04:37
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06-The Daily Workflow10:11
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06-The Daily Workflow05:00
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07-Content is Right In Front Of You42:10
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07-Content is Right In Front Of You05:00
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08-Talk About 1 Tiny Thing13:04
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08-Talk About 1 Tiny Thing02:54
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09-Promoting Multiple Products09:09
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09-Promoting Multiple Products02:36
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10-Magic Segments Invisible Selling23:53
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10-Magic Segments Invisible Selling02:24
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11-Batching The Revenue Routine08:34
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11-Batching The Revenue Routine02:46
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12-Make Sales FUN05:08
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12-Make Sales FUN01:34
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13-Content Archive Repurposing11:45
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13-Content Archive Repurposing01:55
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14-Today is The Day05:52
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14-Today is The Day02:45
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01-Create a Shop15:55
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01-Create a Shop01:57
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02-Adding To Email Sequences04:34
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02-Adding To Email Sequences02:32
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03-Layering In Flash Sales03:16
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03-Layering In Flash Sales02:46
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04-Layering Live Launches07:32
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04-Layering Live Launches03:40
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01-Welcome Start Here03:05
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02-Copy of EVED-FT Product Funnel One Sheet Template - SHARED01:25
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02-Funnel Product One Sheet27:40
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02-Funnel Product One Sheet01:00
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03-Copy of EVED-FT Funnel Email Sequence Template - SHARED05:00
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03-Email Funnel Sequence Template16:18
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04-EVED-FT Product Page Template Leadpages Page04:06
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04-EVED-FT Product Page Template Leadpages Page04:06
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04-Product Sales Page Template11:39
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04-Product Sales Page Template01:43
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05-Shop Page Template05:54
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05-Shop Page Template01:41
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06-Airtable Buyer Base Template13:37
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06-Airtable Buyer Base Template01:57
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01-Welcome Sales By Product17:19
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01-Welcome Sales By Product02:50
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02-Where Sales Come From26:19
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02-Where Sales Come From01:44
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03-Sales From Ads ROAS29:20
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03-Sales From Ads ROAS05:00
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04-ROAS Per Product Over Time13:58
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04-ROAS Per Product Over Time01:13
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05-ROAS Ads and The Big Picture15:59
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05-ROAS Ads and The Big Picture02:03
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06-Takeaways From The Data05:52
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06-Takeaways From The Data03:41
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01-The Epic Traffic Training05:52
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01-The Epic Traffic Training05:00
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02-Become Obsessed With Your Offer58:51
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02-Become Obsessed With Your Offer05:00
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01-10-10 Live QA Replay2:10:38
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01-10-10 Live QA Replay05:00
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02-Am I ready to set up the funnel..02:38
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03-What is the strategy for coupons..07:34
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04-Can you simplify the tech platforms.03:57
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04-Can you simplify the tech platforms01:00
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05-How to incorporate deadlines06:07
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05-How to incorporate deadlines01:00
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06-Can I promote my Skool page directly02:28
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07-Do you think your sales are sustainable10:27
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07-Do you think your sales are sustainable01:00
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08-Will you keep up this level of selling08:05
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08-Will you keep up this level of selling01:00
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09-Free group to generate sales06:00
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09-Free group to generate sales01:00
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10-Should I also promote a free opt in06:03
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10-Should I also promote a free opt in01:00
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11-Do free opt ins still work02:30
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12-More products customer service issues05:34
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12-More products customer service issues01:00
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13-Should I only create in formats that feel easy02:38
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13-Should I only create in formats that feel easy01:00
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14-The full solution- or -small specific-01:00
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14-The full solution or small specific03:58
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15-Paid content hosted on a landing page03:28
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15-Paid content hosted on a landing page01:00
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16-What if I have 2 premium offers03:46
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16-What if I have 2 premium offers01:00
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17-How do you track daily sales02:09
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18-Should I add the custom field to checkout01:19
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18-Should I add the custom field to checkout01:00
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19-How do you make sales launches special04:54
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19-How do you make sales launches special01:00
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20-Can I make enough with a 500 course07:22
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21-Can I offer a service not a course.02:20
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21-Can I offer a service not a course01:00
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22-Daily- emails deliverability05:42
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23-How do you deal with rude comments02:23
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23-How do you deal with rude comments01:00
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24-Can I sell products bundled individually07:00
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24-Can I sell products bundled individually01:00
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11-Celebrate Share Your Feedback02:06
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01-Welcome to Your First 1K Start here05:00
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02-Important- Intellectual Property IP Reminders05:00
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03-Get Started Here- Kick-Off Call Replay1:37:06
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03-Get Started Here- Kick-Off Call Replay05:00
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01-Your Digital Product Launch Plan One-Sheet05:00
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01-Your First Step- Launching or List-Building.06:03
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02-Permission to KEEP IT SIMPLE05:00
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03-Choose Your Platforms05:00
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04-Choose Your Email Platform05:00
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01-Copy of YF1K Simple Sales Page Copy Template 202205:00
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01-Create a Simple Sales Page08:27
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01-Create a Simple Sales Page05:00
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01-Create Urgency During Your Launch05:24
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01--YF1K- Digital Product Post Launch Debrief Document05:00
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01-ACTION- Celebrate Your Launch Results Recap04:12
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01-Copy of YF1K Digital Product Post Launch Debrief Document Template 202205:00
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01-LTO Funnel Tracking One Sheet01:54
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02-ACTION- Share Your Opt In LTO Page01:28
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01-Intro and Overview Blitz vs. Foundation05:00
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02-Identify a Foundation Strategy To Implement05:00
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03-Adding Pages to Your Navigation _ Squarespace 7.000:41
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03-Classic Builder Build a landing page Leadpages Knowledge Base01:06
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03-Classic Builder Build a landing page Leadpages Knowledge Base01:06
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03-Cover Pages Tutorial _ Squarespace 7.001:54
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03-Foundation- Create a Welcome Mat05:00
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04-Foundation- Set up a Scroll Box and Share Buttons05:00
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04-How to Create a Promotional Pop-up _ Squarespace 7.101:57
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05-Copy of YF1K Template - Incentive Email01:00
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05-Create a pop-up Leadpages Knowledge Base04:25
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05-Foundation- Create an Exit Pop-Up05:00
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06-Foundation- Add an Announcement Bar05:00
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07-Foundation-Create an opt-in and CTA in your header05:00
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01-Free Lead Magnet vs Digital Product02:04
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02-Create a Landing Page For Your Newsletter05:00
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03-Update Your Social Bio05:00
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04-Amplify Your Emails With Social Share Buttons05:00
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05-7 Opt In Freebies to Grow Your Email List20:34
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05-Create your Lead Magnet05:00
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06-Promote Your Landing Page Lead Magnet05:00
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07-How to Build Nurture an Audience03:12
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01-Intro and Overview- Content Upgrades05:00
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02-Content Upgrade Example - Brand Photos Checklist05:00
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02-Content Upgrade Example - Site Planner Sheet02:59
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02-Content Upgrade Example - Ultimate Webinar Checklist05:00
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02-Content Upgrades for Your Most Popular Content05:00
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03-Add Content Upgrades To Your Content05:00
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04-Promote Your Content Upgrades05:00
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01-Intro and Overview- Guest Posting Collaborations04:47
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02-Building Relationships05:00
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03-Guest Posting Guest Content on Any Platform05:00
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04-The Case Study Guest Posting Strategy05:00
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05-The Success Story Guest Post Strategy05:00
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06-The Name Drop Strategy05:00
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01-Intro and Overview- Viral Giveaway05:00
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02-Host a Viral Giveaway05:00
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03-Choosing your Giveaway Platform05:00
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04-Promote your Giveaway05:00
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05-BONUS- Post-Viral Giveaway Email Sequence05:00
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05-BONUS- Turn Your Viral Giveaway Into a Promo04:22
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05-Copy of BONUS Post-Viral Giveaway Email Sequence01:25
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12-Share Your Feedback Next Steps02:09
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01-OCM Overview14:23
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01-OCM Overview05:00
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02-Content Template Doc15:58
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02-Content Template Doc02:16
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02-Copy of OCM Content Template Doc - SHARED05:00
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03-Content Database Publishing Pipeline13:58
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03-Content Database Publishing Pipeline01:11
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01-Mapping Out The Client Continuum02:49
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01-Copy of HTH Content Kit 17 Timeless Content Themes - Templates05:00
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01-Introduction- Evergreen Content Themes15:22
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01-Introduction- Evergreen Content Themes03:00
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01-Timeless Content Themes05:00
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02-Why This Matters10:21
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03-Whats Your Why.08:17
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04-Why Now Is The Best Time09:01
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05-Milestones or Phases12:17
-
06-Myths and Misunderstandings04:49
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07-Why You Failed Before Its Not Your Fault03:14
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08-Case Studies04:02
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09-Mistakes Ive Made03:51
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10-Painting The Picture03:41
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11-Whats Holding You Back.03:10
-
12-FAQ Frequently Asked Questions04:17
-
13-Overcoming Objections04:02
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14-Shifting Beliefs04:03
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15-Your Unpopular Opinion07:35
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16-Drop A Value Bomb09:50
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17-Share Your Stories02:34
-
18-Behind The Scenes02:29
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19-Recap Live QA17:44
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01-Content Kit Content - Mission _ Messaging Hub02:37
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01-Content Kit Content - Mission _ Messaging Hub Template01:00
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01-Copy of Content Kit Content - Mission Messaging Hub05:00
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01-Copy of Content Kit Content - Mission _ Messaging Hub Template01:00
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01-Your Mission Messaging -Hub-05:00
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01-Your Mission Messaging Hub04:04
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02-Idea Spark- Hook Headline Content Prompts08:08
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03 - Surprising Side Effect or Transformational Result10:33
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05 - Time Themes08:04
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06 - Speak to Different Client Problems or Phases09:00
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07-Closing the Gap- Perception vs. Reality04:26
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08 - Paradigm Shift - Old vs New Way08:21
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09 - Life Changing Results Paint The Picture01:33
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01-Content Kit Content - The Syndication Method05:00
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01-Copy of Content Kit Content - The Syndication Method05:00
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01-Syndication Method System for Repurposing Content19:59
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01-Syndication Method System for Repurposing Content03:57
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01-Content Kit Content - 4 Core Pre-Launch Content Lesson Templates05:00
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01-Copy of Content Kit Content - 4 Core Pre-Launch Content Lesson Templates05:00
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01-The 4 Core Messages Pre-Launch Content Outlines13:51
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07-Celebrate Share Your Feedback Next Steps02:16
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01-Intro to Upsells06:49
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02-Choosing an Upsell10:46
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03-Pricing Your Upsell06:54
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04-Multiple Upsells10:00
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05-Elements of the Upsell Page13:38
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06-Setting Up Your Upsells in SamCart01:41
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01-Copy of ACC Downsell Email Templates05:00
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01-Intro to Downsells Template02:45
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03-Share Your Feedback Next Steps02:14
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01-Low-Ticket Lead Gen Overview19:13
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02-Low Ticket High Ticket Funnel Strategy13:02
-
03-Pricing Your Low Ticket Lead Gen Offer08:45
-
04-Low Ticket Offer Content Strategy07:12
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04-Low Ticket Offer Content Strategy01:15
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05-Low High Funnel Pages Walkthrough25:26
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06-Low High Funnel Email Sequence13:14
-
07-Case Study- Low Ticket Funnel Paid Ads07:55
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08-Case Study- Low High Ticket Funnel Metrics36:52
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09-Share Your Feedback Next Steps02:16
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01-Copy of How to Run a 4-Day Flash Sale05:00
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01-What is a Flash Sale03:13
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02-Pricing Your Flash Sale02:38
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03-Flash Sale Calendar and Timing03:00
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04-Copy of Flash Sale Email Templates05:00
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05-Copy of Flash Sale Social Media Content05:00
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06-Flash Sale Sales Page05:00
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07-Fitting a Flash Sale Into Your Product Suite02:03
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08-33k Flash Sale Breakdown34:08
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08-33k Flash Sale Breakdown05:00
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09-Share Your Feedback Next Steps02:09
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01-Copy of Running a Paid Live Virtual Workshop Overview05:00
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01-What is a Live Paid Workshop04:17
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02-Deciding on a Paid Live Workshop Idea05:00
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03-Creating Content for Your Live Paid Workshop04:44
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04-Upselling at the End of Your Live Paid Workshop05:00
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05-Calendar- Live Paid Workshop Promotion05:00
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06-Copy of Rapid Validation Webinar Email Sequence05:00
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06-Copy of Webinar Funnel Email Sequence Template05:00
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06-Email Promotion Templates05:00
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06-Emails for a Live Paid Workshop05:00
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07-LYSC- Module - Running a Paid Live Webinar or Workshop - -Sales Page- Claire Pells - 90-Minute Facebook Ad Workshop01:00
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07-Pages for a Live Paid Workshop05:00
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08-Copy of Social Media Promotion05:00
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08-Social Media for a Live Paid Workshop04:59
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09-Live Workshops In Your Product Suite02:02
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10-Share Your Feedback Next Steps02:15
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01-Virtual Event Overview Principles02:49
-
02-Strategy Overview Setting Goals17:39
-
03-Copy of HTH VC INTRO - Strategy Kick-off Template01:00
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03-Team KickOff Call Strategy for Your VC01:34
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04-Virtual Conference Pricing Strategy10:17
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05-Copy of HTH VC INTRO - Virtual Conference - One Sheet Template01:00
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05-Virtual Conference One Sheet Tabs Walkthrough11:13
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06-Virtual Conference Timeline Calendar Walkt18:24
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07-Copy of HTH VC TECH - Virtual Conference Zoom Tech Outline05:00
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07-Tech for Your VC - Airtable Base Zoom02:57
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07-Tech for Your VC - Airtable Base Zoom01:03
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08-ACC Accelerator 2.0 Evergreen Webinar Recording 20191:54:40
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08-Building Your VC Pages05:00
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09-Designing Your VC Programming15:01
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10-VC Sessions- Strategic Speakers11:50
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11-VC Sessions- Your Teaching Content07:00
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12-Copy of HTH VC Programming - Welcome _ Kickoff Slides Template01:00
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12-ScreenShot2020-07-10at3.01.14PM01:00
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12-Welcome Kickoff Session Slide Template05:00
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13-Turn Attendees into Applicants Sales15:56
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14-Copy of HTH VC Programming - Final Session CTA to Apply Pitch Slides Template01:00
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14-Final Session Pitch Slides05:00
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14-ScreenShot2020-07-08at1.50.11PM01:00
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15-VIP Bonus Day Strategy17:22
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16-Copy of HTH VC MARKETING - Virtual Conference - Promotional Email Templates01:12
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16-Copy of HTH VC Marketing - FB Ads for Virtual Conference Promotion05:00
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16-Marketing Your VC01:19
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17-Copy of HTH VC Programming - Speaker Communication Email Templates05:00
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17-affiliateinfoemailHTHVC01:00
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18-Attendee Email Sequence Template02:19
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18-Copy of HTH VC Programming - Virtual Conference - Attendee Email Sequence Templates02:32
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19-Copy of HTH VC Programming - Live Call Doc Template05:00
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19-LIVE Document for All Days of Your VC01:46
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20-Accepting Applicants Cart Open Enrollment Period05:00
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20-Copy of HTH VC Virtual Conference Application and Acceptance Process05:00
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21-Copy of HTH VC Marketing - Affiliate Program for Virtual Conference05:00
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21-Copy of HTH VC Marketing - Speaker Affiliate Marketing Kit_ Email Templates01:00
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21-OPTIONAL Affiliates for Your VC03:33
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22-Additional Resources03:53
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22-Copy of HTH VC DEBRIEF - Virtual Conference - Post Event Debrief Template01:00
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22-Copy of HTH VC MISC - Virtual Conference - No Call Next Week Client Communication Template01:00
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23-Case Study- Million Dollar Virtual Event Debrief1:02:25
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24-Share Your Feedback Next Steps02:15
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01-The Mindset Shift09:58
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01-The Mindset Shift04:55
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02-The 3 Key Reports21:41
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02-The 3 Key Reports05:00
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03-Interpret The Data03:09
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03-Interpret The Data02:35
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04-Example- 3K Coaching Program10:46
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04-Example- 3K Coaching Program05:00
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05-Example- 9k High Ticket Offer11:49
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05-Example- 9k High Ticket Offer05:00
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06-Time Tracking Profitable Tasks11:24
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06-Time Tracking Profitable Tasks02:28
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07-Recap Next Steps02:28
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07-Recap Next Steps02:11
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01-Profitable Paid Ads Workshop1:39:02
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01-Profitable Paid Ads Workshop05:00
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01-Whats Working Now 2025 - 20261:32:32
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01-Whats Working Now 2025 - 202605:00
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02-Rotating Expiring Bonuses for Evergreen Sales15:43
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02-Rotating Expiring Bonuses for Evergreen Sales05:00
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03-Epic Traffic Training Resource Handout05:00
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03-Epic Traffic Training_ Worksheet01:59
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03-The Epic Traffic Training1:42:20
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03-The Epic Traffic Training05:00
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04-Powerful Premium Pricing Strategies1:17:11
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04-Powerful Premium Pricing Strategies01:13
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05-Sweet Spot Scale For High Ticket1:35:39
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05-Sweet Spot Scale For High Ticket01:36
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06-7 Systems to 7 Figures Everything You Need To Know1:21:36
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06-7 Systems to 7 Figures Everything You Need To Know01:00
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07-Million Dollar Decisions Team Pricing Money1:12:00
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08-Run Your Business Without Social Media1:07:01
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08-Run Your Business Without Social Media05:00
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09-Monetize Mastermind May 2024 Replay1:56:46
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09-Monetize Mastermind May 2024 Replay05:00
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10-Bonus Mastermind Call Dec 20241:18:32
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10-Bonus Mastermind Call Dec 202403:27
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11- Share Your Feedback Next Steps02:03
-
01-Copy of MONETIZE Example Copy Stalking Spreadsheet01:00
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01-Copy of MONETIZE Template Copy Stalking Spreadsheet01:00
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01-Market Research For Sales Page Copy11:55
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01-Market Research For Sales Page Copy02:48
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02-Copy of LYSC Sales Page Copy Template 202405:00
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02-Sales Page Template Training27:31
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02-Sales Page Template Training05:00
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02-Screenshot 2024-01-16 at 12.22.37 PM01:00
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03-BONUS- Hybrid Sales Page Strategy06:03
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03-BONUS- Hybrid Sales Page Strategy02:48
-
04-Share Your Feedback Next Steps02:08
-
01-Copy of WR Mistakes Challenges Live Webinar Slide Template01:00
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01-Copy of WR Pre-Sale Webinar Slide Template01:00
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01-Copy of WR Template - Evergreen Webinar Slides01:00
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01-Copy of WR Webinar Slide Copy Template05:00
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01-Copy of WR Webinar Slides Self-Assessment Checklist05:00
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01-Copy of WR Webinar Structure Format Cheatsheet05:00
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01-Example Webinar Slide Decks-20260211T044535Z-1-00101:00
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01-The Purpose of Your Signature Webinar09:25
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01-The Purpose of Your Signature Webinar05:00
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02-Webinar Structure- Mistakes Challenges14:20
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03-Example Webinar Content Outlines14:44
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04-Provide Value Without Overteaching15:31
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05-Full Webinar Structure Walkthrough28:22
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06-Successful Webinar Example18:06
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06-Successful Webinar Example02:00
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07-Choose A Webinar Title04:59
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08-Webinar Title Mastermind Session1:09:15
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08-Webinar Title Mastermind Session05:00
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09-Share Your Feedback Next Steps02:08
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01-401:00
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01-Copy of MONETIZE SHARED - Free Group Set Up Checklist05:00
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01-MONETIZE Free Group Set Up Checklist13:54
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01-MONETIZE Free Group Set Up Checklist13:54
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02-Why We Created a Free Group04:54
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03-Setting Up The Free Group05:43
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04-Importing Previous Customers03:01
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05-Inviting Our Audience03:09
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06-Creating Engagement In Your Free Group14:32
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07-Asking For Help08:06
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08-Share Your Feedback Next Steps02:08
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01-Part 0- Launch Recap Reflections Overview01:53
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02-Part 1- Launch Revenue Enrollments Breakdown28:30
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02-Part 1- Launch Revenue Enrollments Breakdown01:37
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03-Part 2- Ad Spend Metrics Return On Ad Spend17:32
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03-Part 2- Ad Spend Metrics Return On Ad Spend01:14
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04-Part 3- How I Planned This Launch47:06
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04-Part 3- How I Planned This Launch01:49
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05-Part 4- Launch Strategy QA36:51
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05-Part 4- Launch Strategy QA03:18
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06-Part 5- The Full Debrief Assessment33:46
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06-Part 5- The Full Debrief Assessment01:18
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01-Part 1- What is an Asynchronous Launch.54:25
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01-Part 1- What is an Asynchronous Launch04:25
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02-Part 2- Breaking Down The Data08:58
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02-Part 2- Breaking Down The Data01:12
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03-Part 3- Lessons Reflections22:09
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03-Part 3- Lessons Reflections01:00
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01-40K Launch Debrief From A 199 Offer1:31:40
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01-40K Launch Debrief From A 199 Offer02:29
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02-8K-Month Membership Launch02:15
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02-8KMonth Membership Launch36:50
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03-1M Virtual Event Program Launch1:02:25
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06-Share Your Feedback Next Steps02:12
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01-Welcome Start Here08:50
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01-Welcome Start Here03:40
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02-Access The Private Podcast Feed05:00
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03-Million Dollar Program 1M From 1 Offer1:35:39
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03-Million Dollar Program 1M From 1 Offer05:00
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04-1M Launch Breakdown1:02:25
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04-1M Launch Breakdown05:00
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05-From 50K - 500K Months 3 Strategies05:00
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05-From 50K - 500K Months 3 Strategies257:50
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06-The 5M Year Breakdown2:42:51
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06-The 5M Year Breakdown05:00
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07-Mindset of My Multi-Millionaire Clients20:00
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07-Mindset of My Multi-Millionaire Clients05:00
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08-Launch High Ticket Program in 202518:12
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08-Launch High Ticket Program in 202505:00
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09-Next Steps Million Dollar Moves05:00
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10-Whats Working Now- 2025 - 202605:00
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10-Whats Working Now- 2025 ufe0f 20261:32:32
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01-Simple High Ticket Offer Ideas47:25
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01-Simple High Ticket Offer Ideas03:44
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02-Copy of MONETIZE Design a Simple High Ticket Program Delivery05:00
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02-Keep It Simple04:17
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02-Keep It Simple01:49
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03-The 3 Cs Of Your Program04:00
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03-The 3 Cs Of Your Program01:51
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04-Design Your Offer Vision28:48
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04-Design Your Offer Vision03:28
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05-The Menu- Choosing Your Offer Structure50:50
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05-The Menu- Choosing Your Offer Structure03:10
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06-Asynchronous Support Structures51:05
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06-Asynchronous Support Structures03:14
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07-Timeframe Containers34:04
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07-Timeframe Containers03:30
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01-3.4.25 - Kick Off Call1:31:42
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01-3.4.25 - Kick Off Call05:00
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02-3.10.251:49:49
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02-3.10.2505:00
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03-3.17.251:19:52
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03-3.17.2505:00
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04-3.24.25 - Mindset Manifestation59:38
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04-3.24.25 - Mindset Manifestation05:00
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05-4.07.251:17:01
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05-4.07.2505:00
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06-4.14.251:14:35
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06-4.14.2505:00
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07-4.29.25 - Wrap Up-Celebration Call1:22:50
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07-4.29.25 - Wrap Up-Celebration Call05:00
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01-Choose Your 8-Week Path28:55
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01-Choose Your 8-Week Path05:00
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01-Screenshot 2025-02-04 at 8.55.40 AM01:00
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02-Pre-Work Before We Begin01:33
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03-Cash Injection Challenge Optional05:00
Requirements
- An existing online business or a clear business idea you want to launch.
- Basic understanding of digital marketing concepts and online business operations.
- Willingness to analyze your current business model and implement strategic changes.
- Access to a computer and internet connection to complete coursework and assignments.
- Openness to investing time in building sustainable business systems and structures.
Description
Profit Architecture Premium guides you through a comprehensive framework for building a business model engineered for sustainable profitability and scalable growth. This program moves beyond surface-level tactics to address the foundational architecture that determines whether your business thrives or struggles to break through revenue plateaus.
The learning journey begins with business model analysis and strategic foundation building. You start by auditing your current business structure to identify gaps, inefficiencies, and untapped opportunities. This diagnostic phase helps you understand why certain revenue goals remain out of reach and what structural changes will create the most significant impact. You learn to map your customer journey from awareness to purchase and beyond, identifying where potential customers drop off and where your conversion process needs strengthening. This foundational work establishes the strategic clarity needed for all subsequent decisions.
Once you understand your current position, the program transitions into offer creation and value ladder development. You discover how to design offers that solve specific problems for your ideal customers while commanding premium prices. The curriculum teaches you to structure your products and services into a cohesive ecosystem where each offering serves a strategic purpose in your overall business architecture. You learn the psychology behind pricing decisions and how to position your offers to maximize perceived value. This section emphasizes creating a natural progression that moves customers from entry-level products to higher-ticket offerings, increasing customer lifetime value while serving clients at deeper levels.
The middle phase focuses intensively on funnel architecture and conversion optimization. You learn to construct automated sales systems that consistently convert cold traffic into paying customers without requiring your constant involvement. The program breaks down the essential elements of high-converting sales pages, email sequences, and marketing campaigns. You discover how to craft messaging that resonates with your target audience and addresses their objections before they arise. This section provides frameworks for testing and optimizing each component of your funnel to improve conversion rates systematically. You also learn to identify which marketing channels deliver the best return on investment for your specific business model and how to allocate resources accordingly.
As you progress, the curriculum addresses operational systems and business infrastructure. You learn to build processes that allow your business to run smoothly without your constant oversight. This includes establishing standard operating procedures, delegating effectively, and implementing tools that automate repetitive tasks. The program teaches you to identify bottlenecks in your current operations and redesign workflows for maximum efficiency. You discover how to create scalable systems that maintain quality and customer satisfaction as your business grows. This operational foundation proves essential for entrepreneurs who want to scale without sacrificing their lifestyle or burning out.
The advanced modules explore strategic growth and long-term sustainability. You learn to analyze key performance metrics that reveal the true health of your business beyond vanity metrics like follower counts. The program teaches you to make data-driven decisions about where to invest your time, money, and energy for maximum return. You discover how to create multiple revenue streams that complement each other and provide stability even when market conditions fluctuate. The curriculum also addresses mindset shifts necessary for sustainable growth, helping you overcome the limiting beliefs and self-sabotaging behaviors that often prevent entrepreneurs from reaching their full potential.
Throughout the program, emphasis remains on implementation and practical application rather than theoretical knowledge. Each module includes actionable assignments that move your business forward. You learn to think strategically about every business decision, always considering how it aligns with your overall profit architecture. The curriculum integrates real-world examples and case studies that illustrate how these principles apply across different business models and industries.
By the conclusion of Profit Architecture Premium, you emerge with a completely redesigned business model built for profitability and scale. You possess the frameworks needed to make strategic decisions with confidence, the systems required to operate efficiently, and the clarity to focus your efforts on activities that generate the highest returns. Your business transforms from a demanding job you created for yourself into an asset that serves your financial goals and lifestyle aspirations.
Who this course is for:
Profit Architecture Premium is designed for online entrepreneurs, course creators, coaches, and service providers who want to build a more profitable and sustainable business model. It serves established business owners ready to scale their revenue without increasing their workload proportionally, as well as ambitious entrepreneurs who want to architect their business for profitability from the start. This program benefits those feeling overwhelmed by the operational demands of their business and seeking to create systems that generate revenue more efficiently. It is particularly valuable for entrepreneurs who have achieved some success but recognize their current business structure is limiting their growth potential and preventing them from reaching the next revenue milestone.Instructor
Mariah Coz
About Me
I built my first online business while working a corporate job that left me feeling unfulfilled and disconnected from my potential. That initial venture into entrepreneurship opened my eyes to what was possible when you combined strategic thinking with genuine value creation. Over the years, I transitioned from solopreneur to running a multimillion-dollar education company, learning painful and valuable lessons about what actually creates sustainable business growth.
My approach to business has always centered on architecture rather than tactics. Early in my journey, I chased every new marketing strategy and growth hack, only to discover that without solid foundational systems, no amount of tactical execution produces lasting results. This realization transformed how I built and scaled my companies. I became obsessed with understanding the underlying structures that separate businesses that thrive from those that struggle despite their owners working relentlessly.
My background combines marketing expertise with systems thinking and operational design. I have worked with thousands of entrepreneurs across various industries, helping them redesign their business models for profitability and sustainability. What I have observed consistently is that most business owners possess tremendous talent and work ethic but lack the strategic frameworks that would allow their efforts to compound rather than simply maintain the status quo.
I focus on teaching entrepreneurs to think like architects rather than technicians. My methodology emphasizes creating business models that generate revenue efficiently, scale without proportional increases in workload, and align with the lifestyle you actually want to live. I believe profitability is not about working harder or discovering secret tactics but about designing your business intentionally from the foundation up. My work reflects my conviction that entrepreneurship should create freedom rather than become another form of self-imposed limitation.
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