What you'll learn
Explore related topics
This course includes:
Course content
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01 Watch Video with Lauren H05:00
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01 Watch Video with Lauren H33:28
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02 Email Template Guide05:00
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03 Before You Launch Email Checklist05:00
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04 Sales Email Template Cadence05:00
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05 Email Templates01:35
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05 Promo Email 105:00
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05 Promo Email 205:00
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05 Promo Email 305:00
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05 Promo Email 405:00
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05 Promo Email 505:00
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05 Promo Email 605:00
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05 Promo Email 705:00
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01 Watch Here44:11
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01 Templates02:33
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01 Templates02:33
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01 Templates02:33
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01 Templates02:16
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01 Webinar Slide Templates02:18
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01 Intro Instagram Stats04:16
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01 Intro Video 51406:43
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01 Start here01:00
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01 Start here06:43
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01 1 1 Whats Your Why05:55
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01 1 1 Whats Your Why01:01
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01 1 3 Attracting The Right Types of Followers01:21
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01 1 3 Attracting The Right Types of Followers video 206:57
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01 1 3 Attracting The Right Types of Followers video 303:18
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01 1 3 Attracting The Right Types of Followers video 406:56
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01 1 3 Attracting The Right Types of Followers video 500:42
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01 IP 1 1 6905:55
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02 1 1 Finding Your Niche04:24
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02 1 2 Niche Down Your Account17:38
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02 1 2 Niche Down Your Account01:52
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02 IP 1 2 69 online audio converter com17:38
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03 1 3 Attracting The Right Types of Followers02:09
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03 Calling in Your Unicorn04:24
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04 1 4 Your Brand Message08:08
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04 1 4 Your Brand Message02:10
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04 1 4 52108:08
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04 Your Brand Message05:00
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05 1 5 Visual Branding02:25
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05 1 5 Visual Branding02:35
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05 1 5 Visual Branding video 201:21
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05 1 5 Visual Branding video 303:18
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05 1 5 Visual Branding video 414:18
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05 1 5 Visual Branding video 508:08
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05 1 5 52714:18
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06 1 5 Personal Brand05:00
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06 1 6 Personal Branding04:53
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06 1 6 52704:53
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07 1 7 How to Use Instagram for Your Biz08:24
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07 1 7 52708:24
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01 2 1 Your Bio09:44
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01 2 1 Your Bio video 200:24
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01 2 1 Your Bio01:19
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01 Your Bio 52809:44
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02 2 2 Photo Editing17:49
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02 2 2 Photo Editing01:44
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02 Photos 61117:49
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03 2 3 Captions12:12
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03 Caption Cheatsheet Worksheet05:00
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03 Captions 53112:12
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04 2 4 Hashtags01:06
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04 2 4 Hashtags video 219:04
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04 2 4 Hashtags video 300:35
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04 2 4 Hashtags video 400:30
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04 2 4 Hashtags video 500:26
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04 2 4 Hashtags video 600:27
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04 2 4 Hashtags01:00
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04 Hashtags 1021 audio19:04
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05 2 5 Personal Vs Business Vs Creator Accounts00:42
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05 2 5 Personal Vs Business Vs Creator Accounts video 200:24
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05 2 5 Personal Vs Business Vs Creator Accounts video 313:06
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05 2 5 Personal Vs Business Vs Creator Accounts01:21
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05 Personal Vs Business Vs Creator Accounts 52813:06
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06 2 6 Reels Guides IGTV13:25
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06 2 6 Reels Guides IGTV01:36
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06 Content Planner Cheatsheet05:00
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06 Reels Guides IGTV 53113:25
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06 Weekly Content Planner05:00
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07 2 7 Your Feed07:45
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07 Your Feed 6207:45
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01 3 1 Instagram Growth Hacks11:30
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01 3 1 Instagram Growth Hacks video 208:12
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01 IG Growth Hacks 6111:30
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02 Where to Find Your Audience 6208:12
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03 3 3 Algorithm14:28
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03 3 3 Algorithm video 200:26
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03 3 3 Algorithm01:54
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03 Algorithm 53114:28
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03 Algorithm Best Practices04:35
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04 3 4 Instagram Stories16:26
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04 3 4 Instagram Stories video 200:55
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04 3 4 Instagram Stories video 300:45
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04 IG Stories 6216:26
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05 3 5 Great on Camera10:18
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05 Great on Camera 6110:18
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01 4 1 Planning Your Content10:01
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01 4 1 Planning Your Content01:55
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01 4 1 Planning Your Content video 200:07
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01 4 1 Planning Your Content video 300:11
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01 4 1 Planning Your Content video 400:11
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01 Planning IG Content 6210:01
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02 4 2 Getting Off IG09:50
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02 4 2 Getting Off IG01:20
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02 Getting Off IG 53109:50
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03 4 3 Monetizing Your Instagram Account01:00
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03 4 3 Monetizing Your Instagram Account11:52
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03 Intro Instagram Stats04:16
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03 Monetizing Your IG 6211:52
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04 4 4 Tools Resources01:00
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05 4 5 Reaching Out to Brands SCRIPTS Bonus03:44
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05 Collab Scripts IP05:00
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01 The Ultimate Guide To Branded Instagram Stories11:08
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01 The Ultimate Guide To Branded Instagram Stories01:06
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02 Switching to a Business Account01:04
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02 Switching to a Business Account01:00
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03 Navigating Multiple IG Accounts00:38
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03 Navigating Multiple IG Accounts01:08
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04 Reading Interpreting Your Business Analytics01:05
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04 Reading Interpreting Your Business Analytics06:56
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05 Instagram Bio Tutorial01:04
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05 Instagram Bio Tutorial01:00
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06 How to Edit Photos With Just Your Phone05:31
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06 How to Edit Photos With Just Your Phone01:03
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07 How To Show Up In The Top Posts For a Specific Hashtag02:57
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07 How To Show Up In The Top Posts For a Specific Hashtag01:20
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08 Loop Giveaways01:34
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08 Loop Giveaways01:00
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09 How To Turn On Post Notifications01:12
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09 How To Turn On Post Notifications01:00
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10 How to Size a Photo For Instagram Stories01:07
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10 How to Size a Photo For Instagram Stories01:13
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11 Hashtag Analytics01:06
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12 Following Hashtags01:06
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13 How to size your photos for you Instagram feed01:40
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13 IMG 839301:00
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13 IMG 839401:00
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14 Planoly Tutorial01:42
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01 Common QAs00:26
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01 Common QAs05:00
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02 Submit Your Questions01:41
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01 Welcome01:36
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01 Welcome01:18
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01 Your Ultimate Guide To An Online Course That Sells05:00
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01 Your Million Dollar Course Idea Formula09:05
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01 Your Million Dollar Course Idea Formula01:42
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01 The Before After Blueprint09:10
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01 The Before After Blueprint Why People Buy01:42
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01 The Specificity Rule05:43
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01 The Specificity Rule How To Make Your Course Irresistible01:43
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01 The Validation Formula Proof Before You Build12:49
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01 The Validation Formula Proof Before You Build01:42
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01 The Confidence Code Overcoming Imposter Syndrome05:03
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01 The Confidence Code Overcoming Imposter Syndrome01:39
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01 Create Launch and Sell Your Course Passively01:00
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01 Create Launch and Sell Your Course Passively11:16
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01 How To Validate Your Course Topic Using Ai01:51
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01 AI Powered Course Outline Generator05:00
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01 1 1 audio06:40
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01 Amie s Recommendations05:00
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01 Completion Agreement05:00
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01 Vocabulary Guide05:00
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01 Welcome To Online Course Academy Overview01:00
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01 Welcome To Online Course Academy Overview08:10
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02 4 Tendendencies audioonly06:14
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02 Increasing Productivity The 4 Tendencies Which One Are You06:14
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02 Increasing Productivity The 4 Tendencies Which One Are You01:10
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03 Types Of Courses Launches Which is Right For You02:57
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03 Types Of Courses Launches Which is Right For You15:19
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03 What Typeof Courseis Rightfor Me01:22
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03 typesofcourses15:17
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04 1 4 audioonly07:35
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04 Course Revenue Planning07:36
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04 Revenue Calculator05:00
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05 1 5 audioonly07:08
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05 Manifesting Your Revenue Goal07:08
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05 Manifesting Your Revenue Goal01:53
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06 Creation Tools05:00
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06 Prep For Course Creation05:00
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06 Prep For Course Creation08:24
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06 Prep For Course Creation09:06
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06 Week 1 HW05:00
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06 preppingforcoursecreation07:48
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01 5 Stepsto Finding Your Niche05:00
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01 You Need A Niche To Sell An Online Course Lazy Millionaire17:18
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01 You Need A Niche To Sell An Online Course17:18
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01 You Need A Niche To Sell An Online Course01:24
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02 2 2 audioonly19:35
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02 Choosing Your Course Topic01:20
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02 Choosing Your Online Course Topic19:35
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02 You Need A Niche To Sell An Online Course02:23
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03 2 3 audioonly11:31
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03 Create Your Unicorn05:00
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03 Create Your Unicorn i e Ideal Student Profile11:31
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04 2 4 audioonly16:40
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04 Will It Be Profitable16:40
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04 Will It Be Profitable02:01
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05 2 5 audioonly10:58
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05 Naming Your Online Course10:58
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05 Your Course Slogan05:00
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06 Staying Organized12:28
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06 Staying Organized During Course Creation01:00
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06 Staying Organized During Course Creation12:30
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07 60 Day Course Creation Checklist05:00
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07 90 Day Course Creation Checklist05:00
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07 120 Day Course Creation Checklist05:00
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07 Determine your course timeline Lazy Millionaire05:52
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07 Determine your course timeline05:53
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07 Determine your course timeline05:00
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07 Week 2 HW05:00
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07 i Z 7 Q 6 W 8 QELn 1 gp 02 ZAeg 60 Daycoursecreationchecklist01:00
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01 3 1 audioonly06:38
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01 Whats Your Teaching Type06:38
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01 Your Teacher Type05:00
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02 List Building 10117:52
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02 List Building 10102:28
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02 List Building 10101:34
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02 List Building 101 audioonly17:52
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03 How to set up your landing pages in Square Space05:00
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03 How to set up your landing pages in Square Space03:30
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03 How to set up your landing pages in Square Space video 215:28
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03 How to set up your landing pages in Square Space video 318:26
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03 How to set up your landing pages in Square Space video 414:12
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04 How to set up your landing pages in Leadpages10:33
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04 How to set up your landing pages in Leadpages01:00
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05 Visually Branding Your Course10:02
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05 Visually Branding Your Course01:28
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05 Visually Branding Your Course05:00
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05 visuallybrandingyourcourse10:01
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06 Create A Promotional Plan Go Get Your Unicorn11:33
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06 Create A Promotional Plan Go Get Your Unicorn video 203:06
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06 Gogetyourunicorn11:31
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06 Promotional Plan Spreadsheet Numbers01:00
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06 Sheet 1 Promotional Plan Spreadsheet01:00
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06 Sheet 2 Publications PR01:00
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07 Module 3 HW05:00
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07 Start Outlining Your Online Course10:19
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07 Start Outlining Your Online Course02:01
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07 startoutliningyourcourse10:17
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08 Convertkit deep dive with tech expert Sue05:00
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08 Convertkit deep dive with tech expert Sue20:47
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01 4 1 Creating Your Slidesin Canva AUDIO05:24
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01 Creating Your Slides Template02:21
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01 Creating Your Slides Template02:24
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01 Creating Your Slides Template video 205:25
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02 02 Recording Your Course Videos video 204:27
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02 Recording Your Course Videos05:00
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02 Recording Your Course Videos03:42
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02 videosface04:27
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02 videosslides03:41
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03 Recording Your Course Videos Tech FREE OPTIONS01:26
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03 Recording Your Course Videos Tech FREE OPTIONS05:00
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03 Recording Your Course Videos Tech FREE OPTIONS video 202:34
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03 Recording Your Course Videos Tech FREE OPTIONS video 303:03
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03 Recording Your Course Videos Tech FREE OPTIONS video 401:11
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04 Editing Your Course Videos FREE options04:30
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04 Editing Your Course Videos FREE options05:00
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04 Editing Your Course Videos FREE options video 202:08
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04 Editing Your Course Videos FREE options video 305:27
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04 Editing Your Course Videos FREE options video 401:42
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05 Creating Course Worksheets Templates03:42
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05 Creating Course Worksheets Templates02:00
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06 Module 4 HW05:00
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06 Setting Up Your School01:00
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06 Setting Up Your School39:11
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07 What to do if youre feeling stuck01:52
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01 5 1 audioonly07:23
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01 Position Your Course In Market07:23
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02 5 2 audioonly08:56
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02 Telling Your Personal Story Personal Branding08:56
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02 Your Brand Story05:00
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03 5 3 audioonly12:16
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03 How To Price Your Course12:16
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03 How To Price Your Course02:51
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04 5 4 audioonly08:14
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04 Module 5 HW05:00
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04 Optimizing Revenue and Conversions08:14
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01 Get The Party Started Pre Launch Prep09:13
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01 Get The Party Started Pre Launch Prep01:56
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01 Get The Party Started Pre Launch Prep video 209:13
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01 getthepartystarted09:12
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02 Crafting A High Converting Sales Page04:53
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02 Crafting A High Converting Sales Page05:00
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02 Crafting A High Converting Sales Page video 217:31
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02 Crafting A High Converting Sales Page video 315:59
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02 Crafting A High Converting Sales Page video 410:25
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02 Crafting A High Converting Sales Page video 506:02
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03 5 partlaunchplan29:24
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03 10 Day Launch Calendar05:00
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03 Sample E Mail Launch Sequence02:45
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03 Your 5 Part Launch Strategy05:00
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03 Your 5 Part Launch Strategy04:53
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03 Your 5 Part Launch Strategy video 229:28
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03 s 5 V 4 Ob Gf RDif Syf 0 Ddw 1 10 daylaunchcalendar Sample01:00
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04 Welcoming Your Students03:11
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04 Welcoming Your Students05:00
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04 Welcoming Your Students video 203:42
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05 4 KXKGbla Tqubdr DMZ 9 BP Promo Email 105:00
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05 7 e RW 4 p Rx Tz O 2 s J 1 Ynyn L Pre Launch Email Checklist05:00
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05 BONUS Email Scripts by Copywriter Lauren Hendon02:49
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05 BONUS Email Scripts by Copywriter Lauren Hendon33:28
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05 BPtf B 9 x JRXl X 4 Iyv KUIQ Promo Email 405:00
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05 Bb 15 ad M 3 RQ 9 i Xt Ofba LA Promo Email 505:00
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05 Xz KLi 7 ZQTR 60 AIvb U 2 Yj Promo Email 205:00
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05 h Mjq 6 EWWQkq 9 v RDf 4 sx V Promo Email 305:00
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05 n M 9 Oy 1 yh RXq 00 p 6 Zb T 0 k Promo Email 705:00
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05 p 2 wq MXs ZQ 7 a X 9 F 9 s AAb 9 Promo Email 605:00
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05 qzz IIEYKQ 1 So Kms 0 i 9 mk Sales Email Template Cadence01:59
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05 t 2 v 7 f It IQke 2 KCBD 6 S 6 M Plugand Play Email Template Guide05:00
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06 Increasing Urgency In Your Launch05:54
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06 Increasing Urgency In Your Launch01:02
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06 Increasing Urgency In Your Launch video 205:54
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06 Increasingurgencyinyourlaunch05:53
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07 Pre Sale Strategy13:13
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07 Pre Sale Strategy01:45
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07 Pre Sale Strategy video 213:13
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07 Presalestrategy13:12
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08 Maximizing Your Profits Secret Strategies07:16
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08 Maximizing Your Profits Secret Strategies05:00
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08 Maximizing Your Profits Secret Strategies video 207:46
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08 Module 6 HW05:00
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09 30 Daysof Social Media Content05:00
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01 Coursemanagement04:22
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01 Keeping Up With Your Course Students04:22
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02 Recap Your Launch Pivot06:11
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02 Recapand Pivot05:00
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02 Recappivot06:10
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03 Turning Students Into Cheerleaders Affiliates02:07
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03 Turning Students Into Cheerleaders Affiliates video 204:08
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03 Turning Students Into Cheerleaders Affiliates video 303:02
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03 Turningstudentsintocheerleaders04:08
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04 Refunds How To Deal03:03
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05 Module 7 HW05:00
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05 Plan Your Next Launch03:49
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05 Planning Your Next Launch Audio03:49
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06 Become an OCA affiliate02:33
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06 Become an OCA affiliate04:12
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01 Setting Up Your Google Drive Folders01:40
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02 Trello Tutorial05:47
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03 How to set up a landing page in SS03:33
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03 How to set up a landing page in SS18:26
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03 How to set up a landing page in SS video 214:12
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04 How To Set Up Link Triggers in Convertkit03:30
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05 How to Edit Slides in Canva02:21
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06 How To Record Videos Using Screenflow02:34
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07 How To Edit In Screenflow05:27
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07 How To Edit In Screenflow01:06
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08 How To Record Using Quick Time01:11
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09 How To Edit In i Movie02:08
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10 How to Edit Course Videos in Final Cut Pro01:42
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11 How To Edit Your Course Worksheets Using Canva03:42
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11 How To Edit Your Course Worksheets Using Canva01:21
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12 Accepting Payments Via Stripe Pay Pal02:01
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12 Accepting Payments Via Stripe Pay Pal01:04
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13 Excluding Students From Your Sales Sequence03:11
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14 How To Set Up An Automated Welcome E mail To New Students03:42
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15 How To Set Up Drift On Your Sales Page Lazy Millionaire University04:52
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15 How To Set Up Drift On Your Sales Page04:53
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16 How To Create Affiliate Links03:02
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16 How To Create Affiliate Links01:47
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17 How To Create Coupons In Teachable02:07
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18 How To Make A Course Mockup Graphic05:00
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19 How To Create Audio Files00:49
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20 How To Tag Students03:30
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20 How to Connect Convert Kit with Squarespace05:00
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21 How to Connect Convert Kit with Squarespace18:26
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21 How to Connect Convert Kit with Squarespace video 214:12
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21 How to Connect Convert Kit with Squarespace video 315:28
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22 How to Create a Landing Page in Lead Pages Connect With Convertki10:33
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22 How to Create a Landing Page in Lead Pages Connect With Convertkit01:09
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23 Convert Kit 101 with Sue Setting up account Segments Tags01:56
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23 Convert Kit 101 with Sue Setting up account Segments Tags Broad20:47
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24 How to Add Captions to Your Course Videos02:59
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25 Set Up Your School in Kajabi in case you choose to27:03
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25 Set Up Your School in Kajabi in case you choose to02:07
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26 Increasing Urgency Using Deadline Funnel07:16
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26 Increasing Urgency Using Deadline Funnel01:00
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27 Increasing Conversions With Upsells Order Bumps And BNPL07:46
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28 Chat GPTPrompts05:00
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28 How to use AI to Streamline Your Course Creation Process01:37
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01 How To Use AI Prompts03:43
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02 AI Prompts For Choosing Your Course Topic05:00
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03 AI Prompts For Your Course Creation Schedule01:00
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04 AI Prompts For Your Opt in Page01:00
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05 AI Prompts For Your Sales Page01:00
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06 AI Prompts For Your Sales Emails01:00
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01 Watch here14:57
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01 Watch here01:41
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01 Business Finance For Course Creators29:06
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01 OCAAdditional Items Updated05:00
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02 Tax Basic For Course Creators49:40
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02 Tax Basic For Course Creators01:22
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03 Bookkeeping For Course Creators05:00
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03 Bookkeeping For Course Creators26:17
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04 Staying Legal As A Course Creator05:00
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04 Staying Legal As A Course Creator46:07
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01 From Passion to Profit Finding Your Niche1:05:48
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02 Moving From Imposter Syndrome to Success51:24
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03 Uncovering Trends in the Creator Economy in 2022 and Beyond45:16
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01 Start here03:26
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01 1 1 Evergreen Funnels Webinar Strategy 10108:37
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01 1 1 Evergreen Funnels Webinar Strategy 10102:32
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01 1 1 audioonly08:36
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02 1 2 Why you NEED an Evergreen Funnel Necessary Tech01:52
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02 1 2 Why you NEED an Evergreen Funnel Necessary Tech09:24
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02 1 2 audio09:24
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03 1 3 Passive Income Mindset Manifestation13:10
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03 1 3 Passive Income Mindset Manifestation02:06
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03 1 3 audio13:10
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04 1 4 Setting Up Your Temporary Sales Funnel01:04
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04 1 4 Setting Up Your Temporary Sales Funnel05:00
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04 1 4 Setting Up Your Temporary Sales Funnel video 206:02
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04 1 4 Setting Up Your Temporary Sales Funnel video 305:12
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04 1 4 Setting Up Your Temporary Sales Funnel video 403:56
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04 1 4 Main Video audioonly03:56
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05 1 5 Choosing Your Funnel Type10:55
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05 1 5 Choosing Your Funnel Type01:40
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05 1 5 audio10:55
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06 1 6 Pre Funnel Planning10:26
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06 1 6 Pre Funnel Planning03:38
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06 1 6 audio10:26
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01 2 1 Choosing Your Profitable Webinar Topic28:10
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01 2 1 Choosing Your Profitable Webinar Topic01:00
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01 2 1 Choosing Your Profitable Webinar Topic audioonly28:10
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02 2 2 Testing Your Webinar Topic13:27
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02 2 2 Testing Your Webinar Topic01:04
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02 2 2 audioonly12:49
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03 2 3 Outlining Your Webinar Story12:49
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03 2 3 Outlining Your Webinar Story02:27
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03 2 3 audio12:49
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04 2 4 Best Webinar Practices20:15
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04 2 4 Best Webinar Practices01:00
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04 2 4 audio20:15
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05 2 5 Webinar Slide Walkthrough What to say each step of the way30:52
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05 2 5 Webinar Slide Walkthrough What to say each step of the way01:00
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05 2 5 Create Your Slides audioonly30:52
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06 2 6 Recording Your Webinar Slides02:34
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06 2 6 Recording Your Webinar Slides05:00
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06 2 6 Recording Your Webinar Slides video 203:03
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06 2 6 Recording Your Webinar Slides video 301:11
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07 2 7 Editing Your Webinar Slides04:30
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07 2 7 Editing Your Webinar Slides05:00
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07 2 7 Editing Your Webinar Slides video 205:27
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07 2 7 Editing Your Webinar Slides video 302:08
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08 BONUS Customizable Webinar Slide Template02:01
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08 PIAslidetemplate01:00
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08 PIAslidetemplate01:00
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01 3 1 Creating Your Landing Page20:57
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01 3 1 Creating Your Landing Page02:40
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01 3 1 audioonly20:57
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02 3 2 Creating Your Thank You Page07:04
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02 3 2 Creating Your Thank You Page01:22
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02 3 2 audio07:04
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03 TECH LIBRARY18:26
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03 TECH LIBRARY05:00
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03 TECH LIBRARY video 220:47
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03 TECH LIBRARY video 315:28
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03 TECH LIBRARY video 404:39
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03 TECH LIBRARY video 504:51
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03 TECH LIBRARY video 600:40
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03 TECH LIBRARY video 714:12
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01 4 1 Your Passive Income Email Sequence04:57
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01 4 1 Your Passive Income Email Sequence02:14
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01 4 1 audio04:56
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02 4 2 Funnel 1 What to say in your sales e mails19:56
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02 4 2 Funnel 1 What to say in your sales e mails02:37
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02 4 2 audio19:56
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02 Follow Up Emails Funnel 105:00
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03 4 3 Funnel 1 Putting it all together tech01:04
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03 4 3 Funnel 1 Putting it all together tech video 221:54
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03 4 3 Funnel 1 Putting it all together tech02:41
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04 4 4 Funnel 2 What to say in your sales e mails21:58
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04 4 4 Funnel 2 What to say in your sales e mails01:00
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04 4 4 audio21:58
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04 Follow Up Emails Funnel 205:00
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04 Pre Post Webinar Emails05:00
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05 4 5 Funnel 2 Putting it all together tech01:00
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05 4 5 Funnel 2 Putting it all together tech34:43
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05 4 5 Funnel 2 Putting it all together tech video 201:04
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01 5 1 Sending Traffic TO Your Funnel Using social media SEO and other40:46
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01 5 1 Sending Traffic TO Your Funnel Using social media SEO and other organic methods01:00
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01 5 1 Sending Traffic TO Your Funnel Using social media SEO and other video 203:30
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01 5 1 audio40:46
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01 The ULTIMATE Social Media Growth Hack Dominate Facebook Instagram Twitter and Linked In08:01
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02 5 2 Growing Your Audience WITHOUT social media05:00
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02 5 2 Growing Your Audience WITHOUT social media27:20
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02 Grow Your Audiencew out Social Media audio27:19
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01 6 1 Testing Tracking Your Funnel10:09
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01 6 1 Testing Tracking Your Funnel01:37
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01 6 1 audio10:09
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01 Funnel Goal Tracker Worksheet04:06
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01 Test Your Funnel Checklist05:00
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02 6 2 Optimizing Your Funnel10:11
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02 6 2 Optimizing Your Funnel01:00
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02 6 2 audio10:11
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03 Test Your Funnel Checklist05:00
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04 Funnel Goal Tracker Worksheet04:06
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01 Watch Here37:31
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01 Watch Here01:00
Requirements
- A desire to build or scale a coaching, consulting, or service-based business.
- Willingness to show up authentically and share your expertise online.
- Basic understanding of social media platforms like Instagram or Facebook.
- Commitment to implementing organic marketing strategies consistently.
- No previous experience with high-ticket sales required.
Description
The journey toward building a profitable coaching or consulting business without relying on paid advertising begins with understanding the foundational principles of organic marketing and authentic client attraction. This comprehensive program walks you through a proven system designed to help service-based entrepreneurs create sustainable income streams while maintaining the freedom and flexibility that entrepreneurship promises.
The learning experience starts by establishing your unique positioning in the marketplace. You’ll discover how to identify your ideal client avatar with precision, understanding not just demographics but the deeper psychographics that drive purchasing decisions. This foundation allows you to craft messaging that resonates deeply with the people you’re meant to serve. You’ll learn to articulate your unique value proposition in a way that differentiates you from competitors and positions you as the obvious choice for your target audience.
Once your positioning is clear, the program guides you through the process of designing your signature offer. This involves structuring high-ticket programs or services that deliver transformational results while commanding premium pricing. You’ll understand the psychology behind pricing strategy and how to package your expertise in a way that reflects true value. The curriculum covers how to create irresistible offers that solve specific problems and produce measurable outcomes for your clients.
The core of the methodology centers on organic content creation strategies that attract qualified leads consistently. You’ll master the art of creating content that educates, entertains, and engages your audience while subtly positioning your services as the natural solution to their challenges. The program teaches you how to develop a content calendar that maintains consistency without overwhelming your schedule, focusing on quality over quantity and strategic messaging over constant posting.
You’ll learn advanced techniques for leveraging social media platforms, particularly Instagram and Facebook, to build a loyal audience organically. This includes understanding platform algorithms, optimizing profile elements for conversions, and creating content formats that perform well without paid promotion. The training emphasizes authentic storytelling and vulnerability as tools for building trust and connection with your audience, moving away from overly polished or corporate content styles.
A significant portion of the program focuses on mastering sales conversations that feel natural and pressure-free. You’ll develop skills in conducting discovery calls, enrollment conversations, and consultation sessions that guide prospects toward buying decisions without pushy tactics. The methodology teaches you how to ask powerful questions, actively listen, handle objections gracefully, and close sales with confidence. You’ll understand the psychology of high-ticket sales and how to communicate value effectively during these interactions.
The program also addresses the systems and automation needed to scale your business sustainably. You’ll learn how to implement simple workflows that nurture leads, onboard clients smoothly, and deliver your services efficiently. This includes guidance on selecting and utilizing essential tools and platforms that support business operations without creating unnecessary complexity. The focus remains on building lean systems that save time rather than adding administrative burden.
Throughout the training, you’ll gain insights into mindset shifts necessary for entrepreneurial success. This covers topics like overcoming imposter syndrome, developing confidence in premium pricing, maintaining consistency during slow periods, and cultivating the resilience required for long-term business growth. You’ll understand how to balance ambition with sustainable practices that prevent burnout.
The methodology emphasizes building a business model that supports your desired lifestyle rather than consuming it. You’ll learn strategies for managing your time effectively, setting boundaries with clients, and creating space for personal life while growing your revenue. This includes approaches to batching work, delegating tasks appropriately, and making strategic decisions about where to invest your energy for maximum return.
By the end of this comprehensive program, you’ll have a complete roadmap for building and scaling a profitable service-based business using organic marketing methods. You’ll possess the skills to attract ideal clients consistently, convert prospects into paying customers through authentic sales processes, and deliver exceptional results that generate referrals and testimonials. The transformation extends beyond tactical knowledge to include the confidence, mindset, and strategic thinking required to build a sustainable business that provides both financial success and personal freedom.
Who this course is for:
Lazy Millionaire Method is designed for coaches, consultants, and service providers who want to build a profitable business using organic marketing strategies. It's perfect for entrepreneurs tired of complicated funnels and paid advertising who prefer authentic connection and content-driven growth. This program suits those ready to position themselves as authorities in their niche and attract high-quality clients through strategic social media presence. Whether you're just starting out or looking to scale an existing business without burnout, this method provides a sustainable path to consistent revenue and lifestyle freedom.Instructor
Amie Tollefsrud
About Me
I built my first six-figure business before I fully understood what I was doing, and that unexpected success changed the entire trajectory of my life. I started as someone who never imagined myself as an entrepreneur, let alone someone who would teach others how to build their own businesses. My journey into coaching and consulting began somewhat accidentally when people started asking me how I was growing my business so quickly without spending money on ads.
I developed my organic marketing approach out of necessity rather than strategy. I didn’t have a big budget for advertising, so I focused on showing up authentically on social media, sharing my story, and connecting with people who resonated with my message. What I discovered was that this approach not only worked but created deeper, more meaningful client relationships than any paid advertising campaign could achieve.
My background isn’t in marketing or business development. I learned everything through trial and error, investing in my own education, and paying close attention to what actually worked versus what the gurus claimed would work. I made plenty of mistakes along the way, wasted time on strategies that didn’t align with my values, and eventually distilled my experience into a repeatable method that prioritizes authenticity over tactics.
I’m passionate about helping other coaches and consultants build businesses that don’t require them to be constantly hustling or sacrificing their personal lives. I’ve seen too many entrepreneurs burn out trying to keep up with complex marketing funnels and expensive ad campaigns that drain their resources without delivering results. My approach centers on simplicity, consistency, and genuine connection.
What drives me is the belief that you don’t need to choose between financial success and personal freedom. I’ve built my business around the lifestyle I want to live, and I teach others to do the same. My focus is on sustainable growth strategies that feel good to implement and create long-term results rather than quick wins that disappear as soon as you stop pushing.